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Item sampling in service quality assessment surveys to improve response rates and reduce respondent burden: The "LibQUAL® Lite" example.

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Title: Item sampling in service quality assessment surveys to improve response rates and reduce respondent burden: The "LibQUAL® Lite" example.
Authors: Bruce Thompson, Martha Kyrillidou, Colleen Cook
Source: Performance Measurement & Metrics. Mar2009, Vol. 10 Issue 1, p6-16. 11p.
Subjects: Statistical sampling, Response rates, Respondents, Quality of service, Library user satisfaction, Library surveys, Acquisition of data, Library users, Surveys
Abstract: The article presents a study which discusses the use of matrix sampling in the improvement of response rates and reduction of respondent burden for service quality assessment surveys, wherein particular focus is given on the LibQUAL + ® Lite protocol. It says that library participants cannot be expected to respond to 100 and more items on a given service quality assessment protocol. It states that matrix sampling is a survey method, which collects data on all items without requiring every participant to react to every question. It mentions that greater completion rates were realized with the protocol. Moreover, it highlights that the data from the protocol might be the accurate representation of the views of all the library users.
Database: Engineering Source
FullText Text:
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DbLabel: Engineering Source
An: 37035966
AccessLevel: 6
PubType: Academic Journal
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  Data: Item sampling in service quality assessment surveys to improve response rates and reduce respondent burden: The "LibQUAL<UP>®</UP> Lite" example.
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  Data: <searchLink fieldCode="AR" term="%22Bruce+Thompson%22">Bruce Thompson</searchLink><br /><searchLink fieldCode="AR" term="%22Martha+Kyrillidou%22">Martha Kyrillidou</searchLink><br /><searchLink fieldCode="AR" term="%22Colleen+Cook%22">Colleen Cook</searchLink>
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  Data: <searchLink fieldCode="JN" term="%22Performance+Measurement+%26+Metrics%22">Performance Measurement & Metrics</searchLink>. Mar2009, Vol. 10 Issue 1, p6-16. 11p.
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  Data: <searchLink fieldCode="DE" term="%22Statistical+sampling%22">Statistical sampling</searchLink><br /><searchLink fieldCode="DE" term="%22Response+rates%22">Response rates</searchLink><br /><searchLink fieldCode="DE" term="%22Respondents%22">Respondents</searchLink><br /><searchLink fieldCode="DE" term="%22Quality+of+service%22">Quality of service</searchLink><br /><searchLink fieldCode="DE" term="%22Library+user+satisfaction%22">Library user satisfaction</searchLink><br /><searchLink fieldCode="DE" term="%22Library+surveys%22">Library surveys</searchLink><br /><searchLink fieldCode="DE" term="%22Acquisition+of+data%22">Acquisition of data</searchLink><br /><searchLink fieldCode="DE" term="%22Library+users%22">Library users</searchLink><br /><searchLink fieldCode="DE" term="%22Surveys%22">Surveys</searchLink>
– Name: Abstract
  Label: Abstract
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  Data: The article presents a study which discusses the use of matrix sampling in the improvement of response rates and reduction of respondent burden for service quality assessment surveys, wherein particular focus is given on the LibQUAL + ® Lite protocol. It says that library participants cannot be expected to respond to 100 and more items on a given service quality assessment protocol. It states that matrix sampling is a survey method, which collects data on all items without requiring every participant to react to every question. It mentions that greater completion rates were realized with the protocol. Moreover, it highlights that the data from the protocol might be the accurate representation of the views of all the library users.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=egs&AN=37035966
RecordInfo BibRecord:
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    Identifiers:
      – Type: doi
        Value: 10.1108/14678040910949657
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      – Code: eng
        Text: English
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        PageCount: 11
        StartPage: 6
    Subjects:
      – SubjectFull: Statistical sampling
        Type: general
      – SubjectFull: Response rates
        Type: general
      – SubjectFull: Respondents
        Type: general
      – SubjectFull: Quality of service
        Type: general
      – SubjectFull: Library user satisfaction
        Type: general
      – SubjectFull: Library surveys
        Type: general
      – SubjectFull: Acquisition of data
        Type: general
      – SubjectFull: Library users
        Type: general
      – SubjectFull: Surveys
        Type: general
    Titles:
      – TitleFull: Item sampling in service quality assessment surveys to improve response rates and reduce respondent burden: The "LibQUAL<UP>®</UP> Lite" example.
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            NameFull: Bruce Thompson
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            NameFull: Martha Kyrillidou
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            NameFull: Colleen Cook
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              Text: Mar2009
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              Y: 2009
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              Value: 10
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            – TitleFull: Performance Measurement & Metrics
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