Reaching Additional Users with Proactive Chat.

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Bibliographic Details
Title: Reaching Additional Users with Proactive Chat.
Authors: Rich, Linda1 (AUTHOR) lrich@bgsu.edu, Lux, Vera2 (AUTHOR)
Source: Reference Librarian. Jan-Mar2018, Vol. 59 Issue 1, p23-34. 12p. 5 Charts, 1 Graph.
Subject Terms: *Reference librarians, *Academic libraries, *Services for students, Databases
Company/Entity: Bowling Green State University
Abstract: Despite a general decline in recent years in academic libraries’ reference desk statistics, research indicates that library users continue to have complex research questions but are largely unaware that librarians are waiting and ready to assist them. The challenge for librarians is to connect with users at their point of need. At Bowling Green State University, we are making a move in this direction with proactive (pop-up) chat widgets embedded within our library Web pages, catalog, and databases. Since implementation, the number of chat reference questions received has more than doubled, helping us reach additional users from on-and off-campus. [ABSTRACT FROM PUBLISHER]
Copyright of Reference Librarian is the property of Taylor & Francis Ltd and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
Database: Education Research Complete
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  Data: Reaching Additional Users with Proactive Chat.
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  Data: <searchLink fieldCode="AR" term="%22Rich%2C+Linda%22">Rich, Linda</searchLink><relatesTo>1</relatesTo> (AUTHOR)<i> lrich@bgsu.edu</i><br /><searchLink fieldCode="AR" term="%22Lux%2C+Vera%22">Lux, Vera</searchLink><relatesTo>2</relatesTo> (AUTHOR)
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  Data: *<searchLink fieldCode="DE" term="%22Reference+librarians%22">Reference librarians</searchLink><br />*<searchLink fieldCode="DE" term="%22Academic+libraries%22">Academic libraries</searchLink><br />*<searchLink fieldCode="DE" term="%22Services+for+students%22">Services for students</searchLink><br /><searchLink fieldCode="DE" term="%22Databases%22">Databases</searchLink>
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  Data: Despite a general decline in recent years in academic libraries’ reference desk statistics, research indicates that library users continue to have complex research questions but are largely unaware that librarians are waiting and ready to assist them. The challenge for librarians is to connect with users at their point of need. At Bowling Green State University, we are making a move in this direction with proactive (pop-up) chat widgets embedded within our library Web pages, catalog, and databases. Since implementation, the number of chat reference questions received has more than doubled, helping us reach additional users from on-and off-campus. [ABSTRACT FROM PUBLISHER]
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  Data: <i>Copyright of Reference Librarian is the property of Taylor & Francis Ltd and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.)
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        Value: 10.1080/02763877.2017.1352556
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      – Code: eng
        Text: English
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    Subjects:
      – SubjectFull: Reference librarians
        Type: general
      – SubjectFull: Academic libraries
        Type: general
      – SubjectFull: Services for students
        Type: general
      – SubjectFull: Databases
        Type: general
      – SubjectFull: Bowling Green State University
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      – TitleFull: Reaching Additional Users with Proactive Chat.
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            NameFull: Rich, Linda
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              Text: Jan-Mar2018
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