Case study–based learning in customer-centric operations management: Unleashing the potential of experiential learning and accreditation.
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| Title: | Case study–based learning in customer-centric operations management: Unleashing the potential of experiential learning and accreditation. |
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| Authors: | Medini, Khaled1 (AUTHOR) khaled.medini@emse.fr, Szirbik, Nick2 (AUTHOR), Ezzat, Omar1 (AUTHOR) |
| Source: | Journal of Education for Business. Jul2020, Vol. 95 Issue 5, p297-306. 10p. 6 Diagrams, 3 Charts, 3 Graphs. |
| Subject Terms: | *Experiential learning, *Active learning, Operations management, Case-based reasoning, Mass customization |
| Abstract: | The increasingly evolving context in manufacturing and service industries calls for more active learning approaches to easily grasp new business strategies, such as customer-centric operations management. The authors report on case-based courses about a specific customer-centric strategy namely mass customization. The courses echo the Kolb model for experiential learning and refer to guidelines about accreditation requirements. An analysis of the achievement of learning outcomes is realized based on student surveys. The authors witness the relevance of case-based learning in particular for customer-centric operations management. Furthermore, they put forth the accreditation as a relevant tool for fostering the implementation of experiential learning practices. [ABSTRACT FROM AUTHOR] |
| Copyright of Journal of Education for Business is the property of Taylor & Francis Ltd and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.) | |
| Database: | Education Research Complete |
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