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Application of Reading Comprehension in the Learning of University Students of Communication on the Discursive Construction of the Mass Media.

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Title: Application of Reading Comprehension in the Learning of University Students of Communication on the Discursive Construction of the Mass Media.
Alternate Title: Aplicación de la Comprensión Lectora en el aprendizaje de los estudiantes universitarios de Comunicación sobre la construcción discursiva de los mass media.
Authors: Luna-Montalvo, Andrés1 aaluna@uce.edu.ec
Source: ESPOCH Congresses: The Ecuadorian Journal of S.T.E.A.M.. 2023, Vol. 3 Issue 1, p577-598. 22p.
Subject Terms: *Didactic method (Teaching method), *Reading comprehension ability testing, *College students, *Educational innovations
Geographic Terms: Ecuador
Abstract (English): The implementation of a didactic model of reading comprehension for the learning of sports journalism, obtained encouraging results in the formation of university students of social communication, as it has to do with the recognition of the discursive construction of the mass media and its regional treatment of contents. The main purpose of this innovation in higher education was to contribute to the knowledge of the informative procedures of different communication companies in Ecuador and to account for the diversity of tastes and hobbies that make up the country. The methodology consisted of selecting readings from two comparable written media, belonging to different cities and regions of Ecuador. For this purpose, an innovative didactic model was experimented with in which reading comprehension places the student as the main actor in their learning process and places them in a technological ecosystem in which mobile devices, internet applications, or educational podcasts, live together in their classroom, where they build knowledge with these instruments. [ABSTRACT FROM AUTHOR]
Abstract (Spanish): La implementación de un Modelo Didáctico de Comprensión Lectora para el aprendizaje del Periodismo Deportivo, obtuvo resultados alentadores en la formación de estudiantes universitarios de Comunicación Social, en cuanto tiene que ver al reconocimiento de la construcción discursiva de los mass media y su tratamiento regional de contenidos. El principal propósito de esta innovación en la educación superior, fue contribuir a la cognición del procedimiento informativo de diferentes empresas de comunicación del Ecuador, para dar razón de la diversidad en gustos y aficiones que componen al país. La metodología consistió en seleccionar lecturas de dos medios de comunicación escritos homologables, pertenecientes a distintas ciudades y regiones del Ecuador. Para el efecto se experimentó con un Modelo Didáctico innovador en el que la comprensión lectora ubica al estudiante como el actor principal en su proceso de aprendizaje y lo coloca en un ecosistema tecnológico en el que los dispositivos móviles, las aplicaciones de internet o los podcasts educativos, conviven en su aula de clases, donde construye conocimiento con estos instrumentos. [ABSTRACT FROM AUTHOR]
Copyright of ESPOCH Congresses: The Ecuadorian Journal of S.T.E.A.M. is the property of Knowledge E DMCC and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
Database: Education Research Complete
FullText Text:
  Availability: 0
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PubType: Academic Journal
PubTypeId: academicJournal
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  Data: Application of Reading Comprehension in the Learning of University Students of Communication on the Discursive Construction of the Mass Media.
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  Data: Aplicación de la Comprensión Lectora en el aprendizaje de los estudiantes universitarios de Comunicación sobre la construcción discursiva de los mass media.
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  Data: <searchLink fieldCode="AR" term="%22Luna-Montalvo%2C+Andrés%22">Luna-Montalvo, Andrés</searchLink><relatesTo>1</relatesTo><i> aaluna@uce.edu.ec</i>
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  Data: <searchLink fieldCode="JN" term="%22ESPOCH+Congresses%3A+The+Ecuadorian+Journal+of+S%2ET%2EE%2EA%2EM%2E%22">ESPOCH Congresses: The Ecuadorian Journal of S.T.E.A.M.</searchLink>. 2023, Vol. 3 Issue 1, p577-598. 22p.
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  Data: *<searchLink fieldCode="DE" term="%22Didactic+method+%28Teaching+method%29%22">Didactic method (Teaching method)</searchLink><br />*<searchLink fieldCode="DE" term="%22Reading+comprehension+ability+testing%22">Reading comprehension ability testing</searchLink><br />*<searchLink fieldCode="DE" term="%22College+students%22">College students</searchLink><br />*<searchLink fieldCode="DE" term="%22Educational+innovations%22">Educational innovations</searchLink>
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  Data: <searchLink fieldCode="DE" term="%22Ecuador%22">Ecuador</searchLink>
– Name: Abstract
  Label: Abstract (English)
  Group: Ab
  Data: The implementation of a didactic model of reading comprehension for the learning of sports journalism, obtained encouraging results in the formation of university students of social communication, as it has to do with the recognition of the discursive construction of the mass media and its regional treatment of contents. The main purpose of this innovation in higher education was to contribute to the knowledge of the informative procedures of different communication companies in Ecuador and to account for the diversity of tastes and hobbies that make up the country. The methodology consisted of selecting readings from two comparable written media, belonging to different cities and regions of Ecuador. For this purpose, an innovative didactic model was experimented with in which reading comprehension places the student as the main actor in their learning process and places them in a technological ecosystem in which mobile devices, internet applications, or educational podcasts, live together in their classroom, where they build knowledge with these instruments. [ABSTRACT FROM AUTHOR]
– Name: Abstract
  Label: Abstract (Spanish)
  Group: Ab
  Data: La implementación de un Modelo Didáctico de Comprensión Lectora para el aprendizaje del Periodismo Deportivo, obtuvo resultados alentadores en la formación de estudiantes universitarios de Comunicación Social, en cuanto tiene que ver al reconocimiento de la construcción discursiva de los mass media y su tratamiento regional de contenidos. El principal propósito de esta innovación en la educación superior, fue contribuir a la cognición del procedimiento informativo de diferentes empresas de comunicación del Ecuador, para dar razón de la diversidad en gustos y aficiones que componen al país. La metodología consistió en seleccionar lecturas de dos medios de comunicación escritos homologables, pertenecientes a distintas ciudades y regiones del Ecuador. Para el efecto se experimentó con un Modelo Didáctico innovador en el que la comprensión lectora ubica al estudiante como el actor principal en su proceso de aprendizaje y lo coloca en un ecosistema tecnológico en el que los dispositivos móviles, las aplicaciones de internet o los podcasts educativos, conviven en su aula de clases, donde construye conocimiento con estos instrumentos. [ABSTRACT FROM AUTHOR]
– Name: AbstractSuppliedCopyright
  Label:
  Group: Ab
  Data: <i>Copyright of ESPOCH Congresses: The Ecuadorian Journal of S.T.E.A.M. is the property of Knowledge E DMCC and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.)
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=ehh&AN=173799278
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        Value: 10.18502/espoch.v3i1.14474
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      – Code: eng
        Text: English
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        PageCount: 22
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      – SubjectFull: Didactic method (Teaching method)
        Type: general
      – SubjectFull: Reading comprehension ability testing
        Type: general
      – SubjectFull: College students
        Type: general
      – SubjectFull: Educational innovations
        Type: general
      – SubjectFull: Ecuador
        Type: general
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      – TitleFull: Application of Reading Comprehension in the Learning of University Students of Communication on the Discursive Construction of the Mass Media.
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              M: 01
              Text: 2023
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