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HOW TO SELL VIA FASHION HAULS ON INSTAGRAM: SOCIAL MEDIA INFLUENCERS ACTING AS VIRTUAL SELLERS FOR BRANDS.

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Title: HOW TO SELL VIA FASHION HAULS ON INSTAGRAM: SOCIAL MEDIA INFLUENCERS ACTING AS VIRTUAL SELLERS FOR BRANDS.
Authors: Mahn, Luisa1 Luisa.Mahn@gmx.de, Schade, Michael1, Burmann, Christoph1
Source: AMA Winter Academic Conference Proceedings. 2024, Vol. 35, p609-612. 4p.
Subject Terms: Internet celebrities, Fashion
Reviews & Products: Instagram (Web resource)
Database: Education Research Complete
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PubType: Conference
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  Data: <searchLink fieldCode="AR" term="%22Mahn%2C+Luisa%22">Mahn, Luisa</searchLink><relatesTo>1</relatesTo><i> Luisa.Mahn@gmx.de</i><br /><searchLink fieldCode="AR" term="%22Schade%2C+Michael%22">Schade, Michael</searchLink><relatesTo>1</relatesTo><br /><searchLink fieldCode="AR" term="%22Burmann%2C+Christoph%22">Burmann, Christoph</searchLink><relatesTo>1</relatesTo>
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  Data: <searchLink fieldCode="JN" term="%22AMA+Winter+Academic+Conference+Proceedings%22">AMA Winter Academic Conference Proceedings</searchLink>. 2024, Vol. 35, p609-612. 4p.
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  Data: <searchLink fieldCode="DE" term="%22Internet+celebrities%22">Internet celebrities</searchLink><br /><searchLink fieldCode="DE" term="%22Fashion%22">Fashion</searchLink>
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  Data: <searchLink fieldCode="PS" term="%22Instagram+%28Web+resource%29%22">Instagram (Web resource)</searchLink>
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=ehh&AN=176134345
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      – Code: eng
        Text: English
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        PageCount: 4
        StartPage: 609
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      – SubjectFull: Internet celebrities
        Type: general
      – SubjectFull: Fashion
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      – SubjectFull: Instagram (Web resource)
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      – TitleFull: HOW TO SELL VIA FASHION HAULS ON INSTAGRAM: SOCIAL MEDIA INFLUENCERS ACTING AS VIRTUAL SELLERS FOR BRANDS.
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            NameFull: Mahn, Luisa
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            NameFull: Schade, Michael
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            – D: 01
              M: 01
              Text: 2024
              Type: published
              Y: 2024
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              Value: 35
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