Role Of Social Media In Indian Politics: A Game Changer For Political Parties.
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| Title: | Role Of Social Media In Indian Politics: A Game Changer For Political Parties. |
|---|---|
| Authors: | Kaur, Prabhleen1, Singh, Sukhdev2 |
| Source: | Educational Administration: Theory & Practice. 2024, Vol. 30 Issue 7, p315-317. 3p. |
| Abstract: | Social media is one of the most significant and useful instruments for mass communication available today. The sophisticated communication technology of the twenty-first century has commoditized all aspects of society. Social media has become an indispensable part of modern life, particularly in the political sphere. It is essential to the public's active engagement in politics. It has long been acknowledged that the free media is essential to democracy and that it has a significant impact on election results. The use of social media as a platform for various sorts of political activism has expanded quickly. Twitter, Facebook, and Youtube are just a few of the social media sites that provide fresh approaches to "stimulate citizens' engagement in political life where elections and electoral campaigns have crucial role. Traditional media was a major factor in raising public awareness in the past, but social media eventually emerged as a powerful marketing tool that not only raised public awareness but also attracted new customers. There's a growing trend of politicians using it. Social media allows politicians and parties to communicate directly with their constituents. Political parties and candidates can engage and communicate with the public directly by using social networking platforms. Furthermore, social media platforms give voters a voice and a venue to express their thoughts. The sharing of the communication related to the party manifestos, ongoing political speeches, exchange of videos related to political issues and mudslinging among the politicians may lead to serious discussions in social media. In the elections youth participation creates the awareness about the importance of voting in democracy through Electronic Media. [ABSTRACT FROM AUTHOR] |
| Copyright of Educational Administration: Theory & Practice is the property of Educational Administration: Theory & Practice and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.) | |
| Database: | Education Research Complete |
| FullText | Links: – Type: pdflink Text: Availability: 0 |
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| Header | DbId: ehh DbLabel: Education Research Complete An: 180288283 AccessLevel: 6 PubType: Academic Journal PubTypeId: academicJournal PreciseRelevancyScore: 0 |
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| Items | – Name: Title Label: Title Group: Ti Data: Role Of Social Media In Indian Politics: A Game Changer For Political Parties. – Name: Author Label: Authors Group: Au Data: <searchLink fieldCode="AR" term="%22Kaur%2C+Prabhleen%22">Kaur, Prabhleen</searchLink><relatesTo>1</relatesTo><br /><searchLink fieldCode="AR" term="%22Singh%2C+Sukhdev%22">Singh, Sukhdev</searchLink><relatesTo>2</relatesTo> – Name: TitleSource Label: Source Group: Src Data: <searchLink fieldCode="JN" term="%22Educational+Administration%3A+Theory+%26+Practice%22">Educational Administration: Theory & Practice</searchLink>. 2024, Vol. 30 Issue 7, p315-317. 3p. – Name: Abstract Label: Abstract Group: Ab Data: Social media is one of the most significant and useful instruments for mass communication available today. The sophisticated communication technology of the twenty-first century has commoditized all aspects of society. Social media has become an indispensable part of modern life, particularly in the political sphere. It is essential to the public's active engagement in politics. It has long been acknowledged that the free media is essential to democracy and that it has a significant impact on election results. The use of social media as a platform for various sorts of political activism has expanded quickly. Twitter, Facebook, and Youtube are just a few of the social media sites that provide fresh approaches to "stimulate citizens' engagement in political life where elections and electoral campaigns have crucial role. Traditional media was a major factor in raising public awareness in the past, but social media eventually emerged as a powerful marketing tool that not only raised public awareness but also attracted new customers. There's a growing trend of politicians using it. Social media allows politicians and parties to communicate directly with their constituents. Political parties and candidates can engage and communicate with the public directly by using social networking platforms. Furthermore, social media platforms give voters a voice and a venue to express their thoughts. The sharing of the communication related to the party manifestos, ongoing political speeches, exchange of videos related to political issues and mudslinging among the politicians may lead to serious discussions in social media. In the elections youth participation creates the awareness about the importance of voting in democracy through Electronic Media. [ABSTRACT FROM AUTHOR] – Name: AbstractSuppliedCopyright Label: Group: Ab Data: <i>Copyright of Educational Administration: Theory & Practice is the property of Educational Administration: Theory & Practice and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.) |
| PLink | https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=ehh&AN=180288283 |
| RecordInfo | BibRecord: BibEntity: Identifiers: – Type: doi Value: 10.53555/kuey.v30i7.6664 Languages: – Code: eng Text: English PhysicalDescription: Pagination: PageCount: 3 StartPage: 315 Titles: – TitleFull: Role Of Social Media In Indian Politics: A Game Changer For Political Parties. Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Kaur, Prabhleen – PersonEntity: Name: NameFull: Singh, Sukhdev IsPartOfRelationships: – BibEntity: Dates: – D: 01 M: 07 Text: 2024 Type: published Y: 2024 Identifiers: – Type: issn-print Value: 13004832 Numbering: – Type: volume Value: 30 – Type: issue Value: 7 Titles: – TitleFull: Educational Administration: Theory & Practice Type: main |
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