Communicating About Renewable Energy With Satire: The Influence of Gentle and Harsh Humor Tones on Perceived Message Credibility and Information Reliance.
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| Title: | Communicating About Renewable Energy With Satire: The Influence of Gentle and Harsh Humor Tones on Perceived Message Credibility and Information Reliance. |
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| Authors: | Freiling, Isabelle1 (AUTHOR) isabelle.freiling@utah.edu, Cacciatore, Michael A.2 (AUTHOR), Su, Leona Yi-Fan3 (AUTHOR), Yeon, Jiyoung2 (AUTHOR), Park, Sohyun2 (AUTHOR), Du, Weiting3 (AUTHOR), Zhang, Jennifer Shiyue3 (AUTHOR), Yeo, Sara K.1 (AUTHOR), Siskind, Sarah Rose4 (AUTHOR) |
| Source: | Science Communication. Aug2025, Vol. 47 Issue 4, p471-496. 26p. |
| Subject Terms: | *Scientific communication, *Interpersonal relations, Satire, Renewable energy sources, Human information processing, Communication styles |
| Abstract: | Satire is often used in science communication, but it is unclear how it influences perceptions of message credibility and reliance on the information. We examine how two satire types (gentle, harsh) influence perceived message credibility and information reliance, which we define as using the information in discussions or for attitudinal and behavioral changes. Using a partial mediation model, we found no effects of gentle satire, but harsh satire negatively influenced message credibility, which was positively linked to information reliance. Contrary to previous research, we found that the satire type matters. Practical implications include being cautious when using harsh satire. [ABSTRACT FROM AUTHOR] |
| Copyright of Science Communication is the property of Sage Publications Inc. and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.) | |
| Database: | Education Research Complete |
| FullText | Text: Availability: 0 |
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| Header | DbId: ehh DbLabel: Education Research Complete An: 186344132 AccessLevel: 6 PubType: Academic Journal PubTypeId: academicJournal PreciseRelevancyScore: 0 |
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| Items | – Name: Title Label: Title Group: Ti Data: Communicating About Renewable Energy With Satire: The Influence of Gentle and Harsh Humor Tones on Perceived Message Credibility and Information Reliance. – Name: Author Label: Authors Group: Au Data: <searchLink fieldCode="AR" term="%22Freiling%2C+Isabelle%22">Freiling, Isabelle</searchLink><relatesTo>1</relatesTo> (AUTHOR)<i> isabelle.freiling@utah.edu</i><br /><searchLink fieldCode="AR" term="%22Cacciatore%2C+Michael+A%2E%22">Cacciatore, Michael A.</searchLink><relatesTo>2</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Su%2C+Leona+Yi-Fan%22">Su, Leona Yi-Fan</searchLink><relatesTo>3</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Yeon%2C+Jiyoung%22">Yeon, Jiyoung</searchLink><relatesTo>2</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Park%2C+Sohyun%22">Park, Sohyun</searchLink><relatesTo>2</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Du%2C+Weiting%22">Du, Weiting</searchLink><relatesTo>3</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Zhang%2C+Jennifer+Shiyue%22">Zhang, Jennifer Shiyue</searchLink><relatesTo>3</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Yeo%2C+Sara+K%2E%22">Yeo, Sara K.</searchLink><relatesTo>1</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Siskind%2C+Sarah+Rose%22">Siskind, Sarah Rose</searchLink><relatesTo>4</relatesTo> (AUTHOR) – Name: TitleSource Label: Source Group: Src Data: <searchLink fieldCode="JN" term="%22Science+Communication%22">Science Communication</searchLink>. Aug2025, Vol. 47 Issue 4, p471-496. 26p. – Name: Subject Label: Subject Terms Group: Su Data: *<searchLink fieldCode="DE" term="%22Scientific+communication%22">Scientific communication</searchLink><br />*<searchLink fieldCode="DE" term="%22Interpersonal+relations%22">Interpersonal relations</searchLink><br /><searchLink fieldCode="DE" term="%22Satire%22">Satire</searchLink><br /><searchLink fieldCode="DE" term="%22Renewable+energy+sources%22">Renewable energy sources</searchLink><br /><searchLink fieldCode="DE" term="%22Human+information+processing%22">Human information processing</searchLink><br /><searchLink fieldCode="DE" term="%22Communication+styles%22">Communication styles</searchLink> – Name: Abstract Label: Abstract Group: Ab Data: Satire is often used in science communication, but it is unclear how it influences perceptions of message credibility and reliance on the information. We examine how two satire types (gentle, harsh) influence perceived message credibility and information reliance, which we define as using the information in discussions or for attitudinal and behavioral changes. Using a partial mediation model, we found no effects of gentle satire, but harsh satire negatively influenced message credibility, which was positively linked to information reliance. Contrary to previous research, we found that the satire type matters. Practical implications include being cautious when using harsh satire. [ABSTRACT FROM AUTHOR] – Name: AbstractSuppliedCopyright Label: Group: Ab Data: <i>Copyright of Science Communication is the property of Sage Publications Inc. and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.) |
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| RecordInfo | BibRecord: BibEntity: Identifiers: – Type: doi Value: 10.1177/10755470241293361 Languages: – Code: eng Text: English PhysicalDescription: Pagination: PageCount: 26 StartPage: 471 Subjects: – SubjectFull: Scientific communication Type: general – SubjectFull: Interpersonal relations Type: general – SubjectFull: Satire Type: general – SubjectFull: Renewable energy sources Type: general – SubjectFull: Human information processing Type: general – SubjectFull: Communication styles Type: general Titles: – TitleFull: Communicating About Renewable Energy With Satire: The Influence of Gentle and Harsh Humor Tones on Perceived Message Credibility and Information Reliance. Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Freiling, Isabelle – PersonEntity: Name: NameFull: Cacciatore, Michael A. – PersonEntity: Name: NameFull: Su, Leona Yi-Fan – PersonEntity: Name: NameFull: Yeon, Jiyoung – PersonEntity: Name: NameFull: Park, Sohyun – PersonEntity: Name: NameFull: Du, Weiting – PersonEntity: Name: NameFull: Zhang, Jennifer Shiyue – PersonEntity: Name: NameFull: Yeo, Sara K. – PersonEntity: Name: NameFull: Siskind, Sarah Rose IsPartOfRelationships: – BibEntity: Dates: – D: 01 M: 08 Text: Aug2025 Type: published Y: 2025 Identifiers: – Type: issn-print Value: 10755470 Numbering: – Type: volume Value: 47 – Type: issue Value: 4 Titles: – TitleFull: Science Communication Type: main |
| ResultId | 1 |
