Promotion of Study Abroad at a Global South University: A Case Study of The University of the West Indies.
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| Title: | Promotion of Study Abroad at a Global South University: A Case Study of The University of the West Indies. |
|---|---|
| Authors: | Craig, Ian1 ian.craig@uwi.edu |
| Source: | Frontiers: The Interdisciplinary Journal of Study Abroad. Nov2025, Vol. 37 Issue 3, p279-310. 32p. |
| Subject Terms: | *Foreign study, *Universities & colleges, Developing countries, Neoliberalism, Solidarity, Critical discourse analysis, Geopolitics, Countries |
| Geographic Terms: | Barbados |
| Company/Entity: | University of the West Indies (Mona, Jamaica) |
| Abstract (English): | This article critically examines how study abroad (SA) is framed and promoted on the website of The University of the West Indies. Drawing on multimodal critical discourse analysis, the study finds that the case institution sometimes reproduces a heavily commodified neo-liberal script of SA previously observed in the case of Global North contexts such as the United States, but also offers alternative discursive framings that assert the potential of SA to contest geopolitical hierarchies and promote Global South solidarity. The study also finds evidence of a self-conscious harnessing of an externally articulated discourse, in the form of tourist evocations of the island of Barbados, but that these are also ironically subverted by their juxtaposition with other discourses of selfempowerment. [ABSTRACT FROM AUTHOR] |
| Abstract (Spanish): | Este artículo analiza de manera crítica cómo se enmarca y promueve el estudio en el extranjero (SA, por sus siglas en inglés) en el sitio web de la Universidad de las Indias Occidentales. Basándose en un análisis crítico multimodal del discurso, el estudio concluye que la institución en cuestión reproduce en ocasiones un guion neoliberal mercantilizado de SA, al igual que se ha observado anteriormente en contextos del Norte Global como Estados Unidos, pero también ofrece marcos discursivos alternativos que afirman el potencial de SA para cuestionar las jerarquías geopolíticas y promover la solidaridad del Sur Global. El artículo también encuentra evidencia de un aprovechamiento intencionado de un discurso generado externamente, en forma de evocaciones turísticas de la isla de Barbados, pero que estas también se subvierten irónicamente por su yuxtaposición con otros discursos de empoderamiento. [ABSTRACT FROM AUTHOR] |
| Copyright of Frontiers: The Interdisciplinary Journal of Study Abroad is the property of Frontiers Journal, Inc and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.) | |
| Database: | Education Research Complete |
| FullText | Links: – Type: pdflink Text: Availability: 0 |
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| Header | DbId: ehh DbLabel: Education Research Complete An: 189745885 AccessLevel: 6 PubType: Academic Journal PubTypeId: academicJournal PreciseRelevancyScore: 0 |
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| Items | – Name: Title Label: Title Group: Ti Data: Promotion of Study Abroad at a Global South University: A Case Study of The University of the West Indies. – Name: Author Label: Authors Group: Au Data: <searchLink fieldCode="AR" term="%22Craig%2C+Ian%22">Craig, Ian</searchLink><relatesTo>1</relatesTo><i> ian.craig@uwi.edu</i> – Name: TitleSource Label: Source Group: Src Data: <searchLink fieldCode="JN" term="%22Frontiers%3A+The+Interdisciplinary+Journal+of+Study+Abroad%22">Frontiers: The Interdisciplinary Journal of Study Abroad</searchLink>. Nov2025, Vol. 37 Issue 3, p279-310. 32p. – Name: Subject Label: Subject Terms Group: Su Data: *<searchLink fieldCode="DE" term="%22Foreign+study%22">Foreign study</searchLink><br />*<searchLink fieldCode="DE" term="%22Universities+%26+colleges%22">Universities & colleges</searchLink><br /><searchLink fieldCode="DE" term="%22Developing+countries%22">Developing countries</searchLink><br /><searchLink fieldCode="DE" term="%22Neoliberalism%22">Neoliberalism</searchLink><br /><searchLink fieldCode="DE" term="%22Solidarity%22">Solidarity</searchLink><br /><searchLink fieldCode="DE" term="%22Critical+discourse+analysis%22">Critical discourse analysis</searchLink><br /><searchLink fieldCode="DE" term="%22Geopolitics%22">Geopolitics</searchLink><br /><searchLink fieldCode="DE" term="%22Countries%22">Countries</searchLink> – Name: SubjectGeographic Label: Geographic Terms Group: Su Data: <searchLink fieldCode="DE" term="%22Barbados%22">Barbados</searchLink> – Name: SubjectCompany Label: Company/Entity Group: Su Data: <searchLink fieldCode="DE" term="%22University+of+the+West+Indies+%28Mona%2C+Jamaica%29%22">University of the West Indies (Mona, Jamaica)</searchLink> – Name: Abstract Label: Abstract (English) Group: Ab Data: This article critically examines how study abroad (SA) is framed and promoted on the website of The University of the West Indies. Drawing on multimodal critical discourse analysis, the study finds that the case institution sometimes reproduces a heavily commodified neo-liberal script of SA previously observed in the case of Global North contexts such as the United States, but also offers alternative discursive framings that assert the potential of SA to contest geopolitical hierarchies and promote Global South solidarity. The study also finds evidence of a self-conscious harnessing of an externally articulated discourse, in the form of tourist evocations of the island of Barbados, but that these are also ironically subverted by their juxtaposition with other discourses of selfempowerment. [ABSTRACT FROM AUTHOR] – Name: Abstract Label: Abstract (Spanish) Group: Ab Data: Este artículo analiza de manera crítica cómo se enmarca y promueve el estudio en el extranjero (SA, por sus siglas en inglés) en el sitio web de la Universidad de las Indias Occidentales. Basándose en un análisis crítico multimodal del discurso, el estudio concluye que la institución en cuestión reproduce en ocasiones un guion neoliberal mercantilizado de SA, al igual que se ha observado anteriormente en contextos del Norte Global como Estados Unidos, pero también ofrece marcos discursivos alternativos que afirman el potencial de SA para cuestionar las jerarquías geopolíticas y promover la solidaridad del Sur Global. El artículo también encuentra evidencia de un aprovechamiento intencionado de un discurso generado externamente, en forma de evocaciones turísticas de la isla de Barbados, pero que estas también se subvierten irónicamente por su yuxtaposición con otros discursos de empoderamiento. [ABSTRACT FROM AUTHOR] – Name: AbstractSuppliedCopyright Label: Group: Ab Data: <i>Copyright of Frontiers: The Interdisciplinary Journal of Study Abroad is the property of Frontiers Journal, Inc and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.) |
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| RecordInfo | BibRecord: BibEntity: Identifiers: – Type: doi Value: 10.36366/frontiers.v37i3.1044 Languages: – Code: eng Text: English PhysicalDescription: Pagination: PageCount: 32 StartPage: 279 Subjects: – SubjectFull: Foreign study Type: general – SubjectFull: Universities & colleges Type: general – SubjectFull: Developing countries Type: general – SubjectFull: Neoliberalism Type: general – SubjectFull: Solidarity Type: general – SubjectFull: Critical discourse analysis Type: general – SubjectFull: Geopolitics Type: general – SubjectFull: Countries Type: general – SubjectFull: Barbados Type: general – SubjectFull: University of the West Indies (Mona, Jamaica) Type: general Titles: – TitleFull: Promotion of Study Abroad at a Global South University: A Case Study of The University of the West Indies. Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Craig, Ian IsPartOfRelationships: – BibEntity: Dates: – D: 01 M: 11 Text: Nov2025 Type: published Y: 2025 Identifiers: – Type: issn-print Value: 10854568 Numbering: – Type: volume Value: 37 – Type: issue Value: 3 Titles: – TitleFull: Frontiers: The Interdisciplinary Journal of Study Abroad Type: main |
| ResultId | 1 |
