Consumo, Confianza y Credibilidad en los Medios de las distintas generaciones.
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| Title: | Consumo, Confianza y Credibilidad en los Medios de las distintas generaciones. |
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| Alternate Title: | Consumption, Trust and Credibility in the Media among Different Generations. |
| Authors: | Rodríguez-Rodríguez, Sergio1 sergio.rodriguez@ub.edu, Rodríguez-Ávila, Nuria1 nrodriguez@ub.edu |
| Source: | Comunicar. ene2026, Vol. 34 Issue 84, p268-278. 11p. |
| Subject Terms: | *Social media, *Age groups, *Mass media, Media consumption, Trust, Digital natives, Accuracy of information |
| Abstract (English): | The media are a key element in the socialisation of individuals. Media consumption differs between generations, as does the credibility and trust they generate. In a context where digital natives coexist with others who have had to adapt to a digitalised environment, the role of different media is under review. This makes it necessary to review the penetration of consumption of different media and see how credibility and trust are generated. The objective of this study is to analyse media consumption among different generations, the role of social media, and the trust and credibility they generate. To achieve these objectives, secondary sources were used and supplemented with a survey of 2,233 individuals from the generations studied. The results show that television consumption remains ingrained among younger people and that the digital world is cross-cutting. However, the credibility of traditional media exceeds that of social media, where people find it difficult to distinguish between true and false information. [ABSTRACT FROM AUTHOR] |
| Abstract (Spanish): | Los medios de comunicación son un elemento clave en la socialización de los individuos. El consumo de estos difiere entre las diferentes generaciones y así como la credibilidad y confianza que generan. En un contexto donde conviven generaciones nativas digitales con otras que han tenido que adaptarse a un entorno digitalizado, el papel de los diferentes medios está en revisión. Lo que hace necesario una revisión de la penetración de consumo de los diferentes medios y ver como se genera la credibilidad y confianza. El objetivo de este estudio es analizar el consumo de medios de las distintas generaciones, el papel de las redes sociales y la confianza y credibilidad que generan. Para lograr estos objetivos se han utilizado fuentes secundarias y se ha complementado con una encuesta a 2.233 individuos de las generaciones estudiadas. Los resultados muestran que el consumo de la televisión sigue arraigado entre los más jóvenes y que el mundo digital es transversal. Ahora bien, la credibilidad de los medios tradicionales supera al de las redes sociales en las que encuentran problemas para distinguir entre información veraz y falsa. [ABSTRACT FROM AUTHOR] |
| Copyright of Comunicar is the property of Oxbridge Publishing House and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.) | |
| Database: | Education Research Complete |
| FullText | Links: – Type: pdflink Text: Availability: 0 |
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| Header | DbId: ehh DbLabel: Education Research Complete An: 190997733 AccessLevel: 6 PubType: Academic Journal PubTypeId: academicJournal PreciseRelevancyScore: 0 |
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| Items | – Name: Title Label: Title Group: Ti Data: Consumo, Confianza y Credibilidad en los Medios de las distintas generaciones. – Name: TitleAlt Label: Alternate Title Group: TiAlt Data: Consumption, Trust and Credibility in the Media among Different Generations. – Name: Author Label: Authors Group: Au Data: <searchLink fieldCode="AR" term="%22Rodríguez-Rodríguez%2C+Sergio%22">Rodríguez-Rodríguez, Sergio</searchLink><relatesTo>1</relatesTo><i> sergio.rodriguez@ub.edu</i><br /><searchLink fieldCode="AR" term="%22Rodríguez-Ávila%2C+Nuria%22">Rodríguez-Ávila, Nuria</searchLink><relatesTo>1</relatesTo><i> nrodriguez@ub.edu</i> – Name: TitleSource Label: Source Group: Src Data: <searchLink fieldCode="JN" term="%22Comunicar%22">Comunicar</searchLink>. ene2026, Vol. 34 Issue 84, p268-278. 11p. – Name: Subject Label: Subject Terms Group: Su Data: *<searchLink fieldCode="DE" term="%22Social+media%22">Social media</searchLink><br />*<searchLink fieldCode="DE" term="%22Age+groups%22">Age groups</searchLink><br />*<searchLink fieldCode="DE" term="%22Mass+media%22">Mass media</searchLink><br /><searchLink fieldCode="DE" term="%22Media+consumption%22">Media consumption</searchLink><br /><searchLink fieldCode="DE" term="%22Trust%22">Trust</searchLink><br /><searchLink fieldCode="DE" term="%22Digital+natives%22">Digital natives</searchLink><br /><searchLink fieldCode="DE" term="%22Accuracy+of+information%22">Accuracy of information</searchLink> – Name: Abstract Label: Abstract (English) Group: Ab Data: The media are a key element in the socialisation of individuals. Media consumption differs between generations, as does the credibility and trust they generate. In a context where digital natives coexist with others who have had to adapt to a digitalised environment, the role of different media is under review. This makes it necessary to review the penetration of consumption of different media and see how credibility and trust are generated. The objective of this study is to analyse media consumption among different generations, the role of social media, and the trust and credibility they generate. To achieve these objectives, secondary sources were used and supplemented with a survey of 2,233 individuals from the generations studied. The results show that television consumption remains ingrained among younger people and that the digital world is cross-cutting. However, the credibility of traditional media exceeds that of social media, where people find it difficult to distinguish between true and false information. [ABSTRACT FROM AUTHOR] – Name: Abstract Label: Abstract (Spanish) Group: Ab Data: Los medios de comunicación son un elemento clave en la socialización de los individuos. El consumo de estos difiere entre las diferentes generaciones y así como la credibilidad y confianza que generan. En un contexto donde conviven generaciones nativas digitales con otras que han tenido que adaptarse a un entorno digitalizado, el papel de los diferentes medios está en revisión. Lo que hace necesario una revisión de la penetración de consumo de los diferentes medios y ver como se genera la credibilidad y confianza. El objetivo de este estudio es analizar el consumo de medios de las distintas generaciones, el papel de las redes sociales y la confianza y credibilidad que generan. Para lograr estos objetivos se han utilizado fuentes secundarias y se ha complementado con una encuesta a 2.233 individuos de las generaciones estudiadas. Los resultados muestran que el consumo de la televisión sigue arraigado entre los más jóvenes y que el mundo digital es transversal. Ahora bien, la credibilidad de los medios tradicionales supera al de las redes sociales en las que encuentran problemas para distinguir entre información veraz y falsa. [ABSTRACT FROM AUTHOR] – Name: AbstractSuppliedCopyright Label: Group: Ab Data: <i>Copyright of Comunicar is the property of Oxbridge Publishing House and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.) |
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| RecordInfo | BibRecord: BibEntity: Identifiers: – Type: doi Value: 10.5281/zenodo.18116022 Languages: – Code: spa Text: Spanish PhysicalDescription: Pagination: PageCount: 11 StartPage: 268 Subjects: – SubjectFull: Social media Type: general – SubjectFull: Age groups Type: general – SubjectFull: Mass media Type: general – SubjectFull: Media consumption Type: general – SubjectFull: Trust Type: general – SubjectFull: Digital natives Type: general – SubjectFull: Accuracy of information Type: general Titles: – TitleFull: Consumo, Confianza y Credibilidad en los Medios de las distintas generaciones. Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Rodríguez-Rodríguez, Sergio – PersonEntity: Name: NameFull: Rodríguez-Ávila, Nuria IsPartOfRelationships: – BibEntity: Dates: – D: 01 M: 01 Text: ene2026 Type: published Y: 2026 Identifiers: – Type: issn-print Value: 11343478 Numbering: – Type: volume Value: 34 – Type: issue Value: 84 Titles: – TitleFull: Comunicar Type: main |
| ResultId | 1 |