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Choosing Among What? Using Public School Mission Statements to Test Market Differentiation in Arizona Public Schools.

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Title: Choosing Among What? Using Public School Mission Statements to Test Market Differentiation in Arizona Public Schools.
Authors: Creed, Benjamin1 (AUTHOR), Scott, Michael2 (AUTHOR), Jabbar, Huriya3 (AUTHOR), Saqib, Wajiha4 (AUTHOR) wajihasaqib@utexas.edu, Rodriguez, Janet Solis5 (AUTHOR)
Source: Journal of School Choice. 2026, Vol. 20 Issue 1, p133-155. 23p.
Subject Terms: *Charter schools, *Mission statements, *Public schools, *Civics education, *Educators, Market positioning
Geographic Terms: Arizona
Abstract: Schools can adopt various strategies to stand apart from other potential options. We use 1,932 mission statements from all publicly funded and governed K-12 schools in Arizona to examine if and how schools differentiate themselves, comparing charter and traditional public schools and examining statewide and local patterns. We find that charter school missions often focused on academics, college preparation, and character development, while traditional public schools focused more on civic preparation, learning environment, and socio-emotional development. These patterns were consistent across contexts and suggest that while charter schools differentiated themselves from some of their traditional public school competitors, they did so in homogeneous ways. [ABSTRACT FROM AUTHOR]
Copyright of Journal of School Choice is the property of Taylor & Francis Ltd and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
Database: Education Research Complete
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  Data: Choosing Among What? Using Public School Mission Statements to Test Market Differentiation in Arizona Public Schools.
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  Data: *<searchLink fieldCode="DE" term="%22Charter+schools%22">Charter schools</searchLink><br />*<searchLink fieldCode="DE" term="%22Mission+statements%22">Mission statements</searchLink><br />*<searchLink fieldCode="DE" term="%22Public+schools%22">Public schools</searchLink><br />*<searchLink fieldCode="DE" term="%22Civics+education%22">Civics education</searchLink><br />*<searchLink fieldCode="DE" term="%22Educators%22">Educators</searchLink><br /><searchLink fieldCode="DE" term="%22Market+positioning%22">Market positioning</searchLink>
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  Data: Schools can adopt various strategies to stand apart from other potential options. We use 1,932 mission statements from all publicly funded and governed K-12 schools in Arizona to examine if and how schools differentiate themselves, comparing charter and traditional public schools and examining statewide and local patterns. We find that charter school missions often focused on academics, college preparation, and character development, while traditional public schools focused more on civic preparation, learning environment, and socio-emotional development. These patterns were consistent across contexts and suggest that while charter schools differentiated themselves from some of their traditional public school competitors, they did so in homogeneous ways. [ABSTRACT FROM AUTHOR]
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  Data: <i>Copyright of Journal of School Choice is the property of Taylor & Francis Ltd and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.)
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      – Type: doi
        Value: 10.1080/15582159.2025.2468038
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      – Code: eng
        Text: English
    PhysicalDescription:
      Pagination:
        PageCount: 23
        StartPage: 133
    Subjects:
      – SubjectFull: Charter schools
        Type: general
      – SubjectFull: Mission statements
        Type: general
      – SubjectFull: Public schools
        Type: general
      – SubjectFull: Civics education
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      – SubjectFull: Educators
        Type: general
      – SubjectFull: Market positioning
        Type: general
      – SubjectFull: Arizona
        Type: general
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      – TitleFull: Choosing Among What? Using Public School Mission Statements to Test Market Differentiation in Arizona Public Schools.
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            NameFull: Saqib, Wajiha
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              Text: 2026
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