"What Might Happen With Generative AI?" Examining the Role of Prefactual Thinking in the Cognitive Mediation Model in the Context of Emerging Technologies.
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| Title: | "What Might Happen With Generative AI?" Examining the Role of Prefactual Thinking in the Cognitive Mediation Model in the Context of Emerging Technologies. |
|---|---|
| Authors: | Fung, Timothy K. F.1 (AUTHOR) tfung@hkbu.edu.hk, Leung, Ho Man1 (AUTHOR), Zhou, Xiyuan1 (AUTHOR), Zheng, Shenting1 (AUTHOR) |
| Source: | Science Communication. Jun2026, Vol. 48 Issue 3, p367-401. 35p. |
| Subject Terms: | *Generative artificial intelligence, *Decision making, *Emotions, Risk perception, Media consumption, High technology |
| Geographic Terms: | Hong Kong (China) |
| Abstract: | Prefactual thinking, a form of prospective mental simulation, significantly impacts individuals' decision-making. To understand the influence of media consumption on public opinion regarding emerging technologies, this study, in the context of generative artificial intelligence (AI), examined prefactual thinking as a cognitive process of media consumption, extending the cognitive mediation model. Using quota sampling, we conducted an online survey of 1,129 Hong Kong adult residents. The findings revealed that elaborative processing was positively associated with prefactual thinking, which, in turn, influenced emotional responses. Prefactual thinking and emotional responses shaped benefit-risk perceptions, which influenced individuals' generative AI opinion. Theoretical and practical implications were discussed. [ABSTRACT FROM AUTHOR] |
| Copyright of Science Communication is the property of Sage Publications Inc. and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.) | |
| Database: | Education Research Complete |
| FullText | Text: Availability: 0 |
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| Header | DbId: ehh DbLabel: Education Research Complete An: 193712397 AccessLevel: 6 PubType: Academic Journal PubTypeId: academicJournal PreciseRelevancyScore: 0 |
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| PLink | https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=ehh&AN=193712397 |
| RecordInfo | BibRecord: BibEntity: Identifiers: – Type: doi Value: 10.1177/10755470251362368 Languages: – Code: eng Text: English PhysicalDescription: Pagination: PageCount: 35 StartPage: 367 Subjects: – SubjectFull: Generative artificial intelligence Type: general – SubjectFull: Decision making Type: general – SubjectFull: Emotions Type: general – SubjectFull: Risk perception Type: general – SubjectFull: Media consumption Type: general – SubjectFull: High technology Type: general – SubjectFull: Hong Kong (China) Type: general Titles: – TitleFull: "What Might Happen With Generative AI?" Examining the Role of Prefactual Thinking in the Cognitive Mediation Model in the Context of Emerging Technologies. Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Fung, Timothy K. F. – PersonEntity: Name: NameFull: Leung, Ho Man – PersonEntity: Name: NameFull: Zhou, Xiyuan – PersonEntity: Name: NameFull: Zheng, Shenting IsPartOfRelationships: – BibEntity: Dates: – D: 01 M: 06 Text: Jun2026 Type: published Y: 2026 Identifiers: – Type: issn-print Value: 10755470 Numbering: – Type: volume Value: 48 – Type: issue Value: 3 Titles: – TitleFull: Science Communication Type: main |
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