Beyond the Brand: Utilizing the "Dud Index" for Academic Impact.
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| Title: | Beyond the Brand: Utilizing the "Dud Index" for Academic Impact. |
|---|---|
| Authors: | Bell, Reginald L.1 |
| Source: | Journal of Higher Education Theory & Practice. 2026, Vol. 26 Issue 2, p1-18. 18p. |
| Subject Terms: | False positive error, Research evaluation, Periodical articles, Gemini (Chatbot), Language models |
| Abstract: | Google Gemini is a modern large language model (LLM) that has quickly become a "super tool for superusers.' Similar to garbage in, garbage out (GIGO) in statistics, in the hands of an expert user, Gemini is a tool indissoluble with speed and accuracy of answering important research questions. Knowing how to frame expert questions to prompt the LLM is essential. I ended up asking Gemini nine carefully crafted questions that evolved as Gemini answered each of my previous questions, respectively. By the time question #9 was answered, a "Dud Index' had been firmly established and justified. With the use of Gemini, I was able to developed a utility threshold to identify where journal "prestige' masks a lack of "utility.' This helps identify Type 1 Errors (False Positives: High rank but low impact) and Type 2 Errors (False Negatives: Low rank but high impact. Facts support the claim there is a Type 1 Error (Prestige Trap): ABDC Rank is A/A*, but the Dud Index is > 35%. Facts support a Type 2 Error (Hidden Gem): ABDC Rank is B/C, but the Dud Index is < 15%. Implications for business school deans and tenure review committees are critical and discussed regarding academic impact policies that inadvertently hurt faculty. [ABSTRACT FROM AUTHOR] |
| Copyright of Journal of Higher Education Theory & Practice is the property of North American Business Press Inc. and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.) | |
| Database: | Education Research Complete |
| FullText | Links: – Type: pdflink Text: Availability: 0 |
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| Header | DbId: ehh DbLabel: Education Research Complete An: 194648519 AccessLevel: 6 PubType: Academic Journal PubTypeId: academicJournal PreciseRelevancyScore: 0 |
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| Items | – Name: Title Label: Title Group: Ti Data: Beyond the Brand: Utilizing the "Dud Index" for Academic Impact. – Name: Author Label: Authors Group: Au Data: <searchLink fieldCode="AR" term="%22Bell%2C+Reginald+L%2E%22">Bell, Reginald L.</searchLink><relatesTo>1</relatesTo> – Name: TitleSource Label: Source Group: Src Data: <searchLink fieldCode="JN" term="%22Journal+of+Higher+Education+Theory+%26+Practice%22">Journal of Higher Education Theory & Practice</searchLink>. 2026, Vol. 26 Issue 2, p1-18. 18p. – Name: Subject Label: Subject Terms Group: Su Data: <searchLink fieldCode="DE" term="%22False+positive+error%22">False positive error</searchLink><br /><searchLink fieldCode="DE" term="%22Research+evaluation%22">Research evaluation</searchLink><br /><searchLink fieldCode="DE" term="%22Periodical+articles%22">Periodical articles</searchLink><br /><searchLink fieldCode="DE" term="%22Gemini+%28Chatbot%29%22">Gemini (Chatbot)</searchLink><br /><searchLink fieldCode="DE" term="%22Language+models%22">Language models</searchLink> – Name: Abstract Label: Abstract Group: Ab Data: Google Gemini is a modern large language model (LLM) that has quickly become a "super tool for superusers.' Similar to garbage in, garbage out (GIGO) in statistics, in the hands of an expert user, Gemini is a tool indissoluble with speed and accuracy of answering important research questions. Knowing how to frame expert questions to prompt the LLM is essential. I ended up asking Gemini nine carefully crafted questions that evolved as Gemini answered each of my previous questions, respectively. By the time question #9 was answered, a "Dud Index' had been firmly established and justified. With the use of Gemini, I was able to developed a utility threshold to identify where journal "prestige' masks a lack of "utility.' This helps identify Type 1 Errors (False Positives: High rank but low impact) and Type 2 Errors (False Negatives: Low rank but high impact. Facts support the claim there is a Type 1 Error (Prestige Trap): ABDC Rank is A/A*, but the Dud Index is > 35%. Facts support a Type 2 Error (Hidden Gem): ABDC Rank is B/C, but the Dud Index is < 15%. Implications for business school deans and tenure review committees are critical and discussed regarding academic impact policies that inadvertently hurt faculty. [ABSTRACT FROM AUTHOR] – Name: AbstractSuppliedCopyright Label: Group: Ab Data: <i>Copyright of Journal of Higher Education Theory & Practice is the property of North American Business Press Inc. and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.) |
| PLink | https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=ehh&AN=194648519 |
| RecordInfo | BibRecord: BibEntity: Languages: – Code: eng Text: English PhysicalDescription: Pagination: PageCount: 18 StartPage: 1 Subjects: – SubjectFull: False positive error Type: general – SubjectFull: Research evaluation Type: general – SubjectFull: Periodical articles Type: general – SubjectFull: Gemini (Chatbot) Type: general – SubjectFull: Language models Type: general Titles: – TitleFull: Beyond the Brand: Utilizing the "Dud Index" for Academic Impact. Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Bell, Reginald L. IsPartOfRelationships: – BibEntity: Dates: – D: 01 M: 03 Text: 2026 Type: published Y: 2026 Identifiers: – Type: issn-print Value: 21583595 Numbering: – Type: volume Value: 26 – Type: issue Value: 2 Titles: – TitleFull: Journal of Higher Education Theory & Practice Type: main |
| ResultId | 1 |