Selling the Library from the Reference Desk: Service Points as Advertisements.

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Bibliographic Details
Title: Selling the Library from the Reference Desk: Service Points as Advertisements.
Authors: Andeen, Sarah Reneker
Source: Reference Librarian. 2001, Vol. 35 Issue 73, p281. 12p.
Subject Terms: *Library resources, Marketing of library reference services, Training of reference librarians, Marketing
Abstract: Focuses on the role of reference librarians in the promotion and on how the flow of information from the reference staff to the marketing team can have a major impact on the overall success of the library's marketing endeavors. Different communication tools; Role of library's service points; Importance of training the staff on how to use different library resources.
Database: Education Research Complete
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  – Type: pdflink
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  Availability: 0
Header DbId: ehh
DbLabel: Education Research Complete
An: 4887928
AccessLevel: 6
PubType: Academic Journal
PubTypeId: academicJournal
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  Data: Selling the Library from the Reference Desk: Service Points as Advertisements.
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  Data: <searchLink fieldCode="AR" term="%22Andeen%2C+Sarah+Reneker%22">Andeen, Sarah Reneker</searchLink>
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  Data: <searchLink fieldCode="JN" term="%22Reference+Librarian%22">Reference Librarian</searchLink>. 2001, Vol. 35 Issue 73, p281. 12p.
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  Data: *<searchLink fieldCode="DE" term="%22Library+resources%22">Library resources</searchLink><br /><searchLink fieldCode="DE" term="%22Marketing+of+library+reference+services%22">Marketing of library reference services</searchLink><br /><searchLink fieldCode="DE" term="%22Training+of+reference+librarians%22">Training of reference librarians</searchLink><br /><searchLink fieldCode="DE" term="%22Marketing%22">Marketing</searchLink>
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  Label: Abstract
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  Data: Focuses on the role of reference librarians in the promotion and on how the flow of information from the reference staff to the marketing team can have a major impact on the overall success of the library's marketing endeavors. Different communication tools; Role of library's service points; Importance of training the staff on how to use different library resources.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=ehh&AN=4887928
RecordInfo BibRecord:
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      – Type: doi
        Value: 10.1300/J120v35n73_05
    Languages:
      – Code: eng
        Text: English
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        PageCount: 12
        StartPage: 281
    Subjects:
      – SubjectFull: Library resources
        Type: general
      – SubjectFull: Marketing of library reference services
        Type: general
      – SubjectFull: Training of reference librarians
        Type: general
      – SubjectFull: Marketing
        Type: general
    Titles:
      – TitleFull: Selling the Library from the Reference Desk: Service Points as Advertisements.
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            NameFull: Andeen, Sarah Reneker
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            – D: 01
              M: 03
              Text: 2001
              Type: published
              Y: 2001
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              Value: 35
            – Type: issue
              Value: 73
          Titles:
            – TitleFull: Reference Librarian
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