THE CASE FOR MEASURING INTANGIBLES.
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| Title: | THE CASE FOR MEASURING INTANGIBLES. |
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| Authors: | Lesser, Susan susanl@nplusoneconsulting.com |
| Source: | T+D. Aug2011, Vol. 65 Issue 8, p46-49. 4p. 2 Color Photographs. |
| Subject Terms: | *Work ethic, *Communication, Productivity accounting, Workplace management, Work measurement, Industrial management, Leadership, Teams in the workplace |
| Abstract: | The article argues that the intangible elements of a business' success should be measured. According to the author, this includes areas such as leadership, communication, and teamwork. It is inferred that the measurement of intangibles is often avoided because of a fear of accountability and that results might lead to personal attacks. Emphasis is placed on the benefits of taking intangibles into consideration and details related to how measurement can focus attention, create accountability, and facilitate feedback are discussed. |
| Database: | Education Research Complete |
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