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THE ROLE OF MARKETING IN THE MANAGEMENT OF HEALTH SERVICES: THE CASE OF THE MADALENA CLINIC GROUP.

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Title: THE ROLE OF MARKETING IN THE MANAGEMENT OF HEALTH SERVICES: THE CASE OF THE MADALENA CLINIC GROUP.
Alternate Title: EL PAPEL DEL MARKETING EN LA GESTIÓN DE LOS SERVICIOS SANITARIOS: EL CASO DEL GRUPO CLÍNICO MADALENA.
O PAPEL DO MARKETING NA GESTÃO DE SERVIÇOS DE SAÚDE: O CASO DO GRUPO DA CLÍNICA SANTA MADALENA.
Authors: Morão, António1 p60237@ipluso.pt, Brito, Carlos2 cbrito@fep.up.pt, Nogueira, Sónia3 snogueira@upt.pt, Dias, Rui4 rui.dias@esce.ips.pt, Galvão, Rosa5 rosa.galvao@esce.ips.pt
Source: Environmental & Social Management Journal / Revista de Gestão Social e Ambiental. 2024, Vol. 18 Issue 10, p1-41. 41p.
Database: Environment Complete
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Header DbId: eih
DbLabel: Environment Complete
An: 180416758
AccessLevel: 2
PubType: Academic Journal
PubTypeId: academicJournal
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  Data: THE ROLE OF MARKETING IN THE MANAGEMENT OF HEALTH SERVICES: THE CASE OF THE MADALENA CLINIC GROUP.
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  Data: EL PAPEL DEL MARKETING EN LA GESTIÓN DE LOS SERVICIOS SANITARIOS: EL CASO DEL GRUPO CLÍNICO MADALENA.<br />O PAPEL DO MARKETING NA GESTÃO DE SERVIÇOS DE SAÚDE: O CASO DO GRUPO DA CLÍNICA SANTA MADALENA.
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  Data: <searchLink fieldCode="AR" term="%22Morão%2C+António%22">Morão, António</searchLink><relatesTo>1</relatesTo><i> p60237@ipluso.pt</i><br /><searchLink fieldCode="AR" term="%22Brito%2C+Carlos%22">Brito, Carlos</searchLink><relatesTo>2</relatesTo><i> cbrito@fep.up.pt</i><br /><searchLink fieldCode="AR" term="%22Nogueira%2C+Sónia%22">Nogueira, Sónia</searchLink><relatesTo>3</relatesTo><i> snogueira@upt.pt</i><br /><searchLink fieldCode="AR" term="%22Dias%2C+Rui%22">Dias, Rui</searchLink><relatesTo>4</relatesTo><i> rui.dias@esce.ips.pt</i><br /><searchLink fieldCode="AR" term="%22Galvão%2C+Rosa%22">Galvão, Rosa</searchLink><relatesTo>5</relatesTo><i> rosa.galvao@esce.ips.pt</i>
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  Data: <searchLink fieldCode="JN" term="%22Environmental+%26+Social+Management+Journal+%2F+Revista+de+Gestão+Social+e+Ambiental%22">Environmental & Social Management Journal / Revista de Gestão Social e Ambiental</searchLink>. 2024, Vol. 18 Issue 10, p1-41. 41p.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=eih&AN=180416758
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        Value: 10.24857/rgsa.v18n10-120
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        Text: English
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      – TitleFull: THE ROLE OF MARKETING IN THE MANAGEMENT OF HEALTH SERVICES: THE CASE OF THE MADALENA CLINIC GROUP.
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            NameFull: Dias, Rui
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              M: 10
              Text: 2024
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              Y: 2024
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