Unraveling Impact: Exploring Effects of Novelty in Top Consumer Research Journals.

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Title: Unraveling Impact: Exploring Effects of Novelty in Top Consumer Research Journals.
Authors: Wang, Xin (Shane) (AUTHOR), Ryoo, Jun Hyun (Joseph) (AUTHOR), Campbell, Margaret C (AUTHOR) margaret.campbell@ucr.edu, Inman, J Jeffrey (AUTHOR)
Source: Journal of Consumer Research. Jun2024, Vol. 51 Issue 1, p169-179. 11p.
Subject Terms: *Consumer research, *Trends, *Theory, *Information dissemination, *Published articles, *Citation analysis
Abstract: This research studies the impact of articles appearing in the top four journals for consumer research— JCR , JMR , JM , and JCP— by examining factors that influence scholarly, public, and practical impact. This conceptually distinguishes between "incongruent novelty" (novelty arising from incongruity between an article and other existing articles) and "recombinant novelty" (novelty based on drawing from more disparate references). Incongruent novelty is decomposed into two components: (1) topic incongruity—incongruity between an article's topic and other existing topics at the time and (2) article incongruity—incongruity between an article and other existing articles on the same primary topic. By integrating topic modeling and word embedding to measure these constructs, we demonstrate varying impacts of types of novelty on three types of impact. Overall, our findings illustrate that topic and article incongruity have effects above and beyond recombinant novelty. For both scholarly and public impact, our results suggest that moderately high topic incongruity has the largest influence, suggesting that researchers should address novel topics. Additionally, scholarly citations are positively affected by lower and higher (vs. moderate) levels of article incongruity, suggesting that researchers either engage in programmatic research or add a new approach to the existing research on a topic. [ABSTRACT FROM AUTHOR]
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  Data: Unraveling Impact: Exploring Effects of Novelty in Top Consumer Research Journals.
– Name: Author
  Label: Authors
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  Data: <searchLink fieldCode="AR" term="%22Wang%2C+Xin+%28Shane%29%22">Wang, Xin (Shane)</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Ryoo%2C+Jun+Hyun+%28Joseph%29%22">Ryoo, Jun Hyun (Joseph)</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Campbell%2C+Margaret+C%22">Campbell, Margaret C</searchLink> (AUTHOR)<i> margaret.campbell@ucr.edu</i><br /><searchLink fieldCode="AR" term="%22Inman%2C+J+Jeffrey%22">Inman, J Jeffrey</searchLink> (AUTHOR)
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  Data: <searchLink fieldCode="JN" term="%22Journal+of+Consumer+Research%22">Journal of Consumer Research</searchLink>. Jun2024, Vol. 51 Issue 1, p169-179. 11p.
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  Data: *<searchLink fieldCode="DE" term="%22Consumer+research%22">Consumer research</searchLink><br />*<searchLink fieldCode="DE" term="%22Trends%22">Trends</searchLink><br />*<searchLink fieldCode="DE" term="%22Theory%22">Theory</searchLink><br />*<searchLink fieldCode="DE" term="%22Information+dissemination%22">Information dissemination</searchLink><br />*<searchLink fieldCode="DE" term="%22Published+articles%22">Published articles</searchLink><br />*<searchLink fieldCode="DE" term="%22Citation+analysis%22">Citation analysis</searchLink>
– Name: Abstract
  Label: Abstract
  Group: Ab
  Data: This research studies the impact of articles appearing in the top four journals for consumer research— JCR , JMR , JM , and JCP— by examining factors that influence scholarly, public, and practical impact. This conceptually distinguishes between "incongruent novelty" (novelty arising from incongruity between an article and other existing articles) and "recombinant novelty" (novelty based on drawing from more disparate references). Incongruent novelty is decomposed into two components: (1) topic incongruity—incongruity between an article's topic and other existing topics at the time and (2) article incongruity—incongruity between an article and other existing articles on the same primary topic. By integrating topic modeling and word embedding to measure these constructs, we demonstrate varying impacts of types of novelty on three types of impact. Overall, our findings illustrate that topic and article incongruity have effects above and beyond recombinant novelty. For both scholarly and public impact, our results suggest that moderately high topic incongruity has the largest influence, suggesting that researchers should address novel topics. Additionally, scholarly citations are positively affected by lower and higher (vs. moderate) levels of article incongruity, suggesting that researchers either engage in programmatic research or add a new approach to the existing research on a topic. [ABSTRACT FROM AUTHOR]
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        Value: 10.1093/jcr/ucad077
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        Text: English
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      – SubjectFull: Theory
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      – SubjectFull: Information dissemination
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            NameFull: Ryoo, Jun Hyun (Joseph)
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              M: 06
              Text: Jun2024
              Type: published
              Y: 2024
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