Geiser, A. E., & Nelson, L. D. (2026). Brief Commentary: Is "4 for $16" Better than "4 for $15.30"? Testing the Replicability of the Price Divisibility Effect. Journal of Consumer Research, 53(1), 201. https://doi.org/10.1093/jcr/ucaf067
Chicago Style (17th ed.) CitationGeiser, Amanda E., and Leif D. Nelson. "Brief Commentary: Is "4 for $16" Better than "4 for $15.30"? Testing the Replicability of the Price Divisibility Effect." Journal of Consumer Research 53, no. 1 (2026): 201. https://doi.org/10.1093/jcr/ucaf067.
MLA (9th ed.) CitationGeiser, Amanda E., and Leif D. Nelson. "Brief Commentary: Is "4 for $16" Better than "4 for $15.30"? Testing the Replicability of the Price Divisibility Effect." Journal of Consumer Research, vol. 53, no. 1, 2026, p. 201, https://doi.org/10.1093/jcr/ucaf067.