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Designing a Program for Broadcast Television.

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Bibliographic Details
Title: Designing a Program for Broadcast Television.
Authors: Lesser, Gerald S., Harvard Univ., Cambridge, MA.
Peer Reviewed: N
Page Count: 6
Publication Date: 1969
Descriptors: Early Childhood Education, Educational Television, Evaluation Methods, Learning, Preschool Children, Program Design, Teaching Methods, Television Research
Abstract: Funded by both public and private agencies, Sesame Street, produced by the Children's Television Workshop, is an experimental series of television programs for 3- to 5-year-olds. The program is considered a complement and supplement to early education since 4/5 of the nation's young children do not attend preschool, but do have television sets at home. Design and construction of the programs are guided by a research staff responsible for child-watching to determine what the child actually sees, hears, and learns when watching Sesame Street. The information resulting from this formative evaluation is used by producers to improve programs. Cited for examples of teaching approaches altered because child-watching information indicated changes were needed. (MS)
Entry Date: 1970
Accession Number: ED033768
Database: ERIC
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  Data: Designing a Program for Broadcast Television.
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  Data: <searchLink fieldCode="AR" term="%22Lesser%2C+Gerald+S%2E%22">Lesser, Gerald S.</searchLink><br /><searchLink fieldCode="AR" term="%22Harvard+Univ%2E%2C+Cambridge%2C+MA%2E%22">Harvard Univ., Cambridge, MA.</searchLink>
– Name: PeerReviewed
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  Data: N
– Name: Pages
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  Data: 6
– Name: DatePubCY
  Label: Publication Date
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  Data: 1969
– Name: Subject
  Label: Descriptors
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  Data: <searchLink fieldCode="DE" term="%22Early+Childhood+Education%22">Early Childhood Education</searchLink><br /><searchLink fieldCode="DE" term="%22Educational+Television%22">Educational Television</searchLink><br /><searchLink fieldCode="DE" term="%22Evaluation+Methods%22">Evaluation Methods</searchLink><br /><searchLink fieldCode="DE" term="%22Learning%22">Learning</searchLink><br /><searchLink fieldCode="DE" term="%22Preschool+Children%22">Preschool Children</searchLink><br /><searchLink fieldCode="DE" term="%22Program+Design%22">Program Design</searchLink><br /><searchLink fieldCode="DE" term="%22Teaching+Methods%22">Teaching Methods</searchLink><br /><searchLink fieldCode="DE" term="%22Television+Research%22">Television Research</searchLink>
– Name: Abstract
  Label: Abstract
  Group: Ab
  Data: Funded by both public and private agencies, Sesame Street, produced by the Children's Television Workshop, is an experimental series of television programs for 3- to 5-year-olds. The program is considered a complement and supplement to early education since 4/5 of the nation's young children do not attend preschool, but do have television sets at home. Design and construction of the programs are guided by a research staff responsible for child-watching to determine what the child actually sees, hears, and learns when watching Sesame Street. The information resulting from this formative evaluation is used by producers to improve programs. Cited for examples of teaching approaches altered because child-watching information indicated changes were needed. (MS)
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  Data: 1970
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RecordInfo BibRecord:
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    PhysicalDescription:
      Pagination:
        PageCount: 6
    Subjects:
      – SubjectFull: Early Childhood Education
        Type: general
      – SubjectFull: Educational Television
        Type: general
      – SubjectFull: Evaluation Methods
        Type: general
      – SubjectFull: Learning
        Type: general
      – SubjectFull: Preschool Children
        Type: general
      – SubjectFull: Program Design
        Type: general
      – SubjectFull: Teaching Methods
        Type: general
      – SubjectFull: Television Research
        Type: general
    Titles:
      – TitleFull: Designing a Program for Broadcast Television.
        Type: main
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          Name:
            NameFull: Harvard Univ., Cambridge, MA.
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            NameFull: Lesser, Gerald S.
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          Dates:
            – D: 01
              M: 01
              Type: published
              Y: 1969
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