View in EDS

Turning Data into Opportunity: A Case Study of WSAC's Spring 2025 Financial Aid Campaign

Saved in:
Bibliographic Details
Title: Turning Data into Opportunity: A Case Study of WSAC's Spring 2025 Financial Aid Campaign
Language: English
Authors: Natalie Alvarado, K. C. Deane, Washington Student Achievement Council (WSAC)
Source: Washington Student Achievement Council. 2025.
Availability: Washington Student Achievement Council. P.O. Box 43430, Olympia, WA 98504. Tel: 360-753-7800; E-mail: info@wsac.wa.gov; Web site: http://www.wsac.wa.gov
Peer Reviewed: N
Page Count: 39
Publication Date: 2025
Document Type: Reports - Research
Education Level: High Schools
Secondary Education
Higher Education
Postsecondary Education
Descriptors: Financial Aid Applicants, Student Financial Aid, Outreach Programs, State Programs, High School Seniors, College Applicants, College Enrollment, Community Programs, Guidance Programs, Guidance Objectives, Computer Mediated Communication, Parents, Partnerships in Education, Federal Programs, State Aid, Program Effectiveness, Student Behavior, Communication Strategies, Educational Strategies, Low Income Students, Minority Group Students
Geographic Terms: Washington
Abstract: In Spring 2025, the Washington Student Achievement Council (WSAC) launched one of its most concentrated financial aid outreach campaigns yet. The goal: Raise Washington's historically low Free Application for Federal Student Aid (FAFSA) completion rates so more students could access the aid they deserve. With only three months left in the school year, WSAC mobilized a complex, equity-centered strategy grounded in urgency, partnerships, and data-driven outreach. This report describes the campaign's strategies, tracks progress against the campaign's goals, and shares other data on statewide FAFSA filing trends during the spring campaign. In just three months, WSAC's coordinated spring 2025 campaign produced measurable statewide gains, demonstrating the power of data-driven outreach and local partnership. The concentrated effort mobilized schools, families, and community partners to act quickly and effectively, leading to tangible improvements in FAFSA completion rates and closing gaps across student groups.
Abstractor: ERIC
Entry Date: 2026
Accession Number: ED677519
Database: ERIC
FullText Text:
  Availability: 0
CustomLinks:
  – Url: https://eric.ed.gov/contentdelivery/servlet/ERICServlet?accno=ED677519
    Name: ERIC Full Text
    Category: fullText
    Text: Full Text from ERIC
Header DbId: eric
DbLabel: ERIC
An: ED677519
AccessLevel: 3
PubType: Report
PubTypeId: report
PreciseRelevancyScore: 0
IllustrationInfo
Items – Name: Title
  Label: Title
  Group: Ti
  Data: Turning Data into Opportunity: A Case Study of WSAC's Spring 2025 Financial Aid Campaign
– Name: Language
  Label: Language
  Group: Lang
  Data: English
– Name: Author
  Label: Authors
  Group: Au
  Data: <searchLink fieldCode="AR" term="%22Natalie+Alvarado%22">Natalie Alvarado</searchLink><br /><searchLink fieldCode="AR" term="%22K%2E+C%2E+Deane%22">K. C. Deane</searchLink><br /><searchLink fieldCode="AR" term="%22Washington+Student+Achievement+Council+%28WSAC%29%22">Washington Student Achievement Council (WSAC)</searchLink>
– Name: TitleSource
  Label: Source
  Group: Src
  Data: <searchLink fieldCode="SO" term="%22Washington+Student+Achievement+Council%22"><i>Washington Student Achievement Council</i></searchLink>. 2025.
– Name: Avail
  Label: Availability
  Group: Avail
  Data: Washington Student Achievement Council. P.O. Box 43430, Olympia, WA 98504. Tel: 360-753-7800; E-mail: info@wsac.wa.gov; Web site: http://www.wsac.wa.gov
– Name: PeerReviewed
  Label: Peer Reviewed
  Group: SrcInfo
  Data: N
– Name: Pages
  Label: Page Count
  Group: Src
  Data: 39
– Name: DatePubCY
  Label: Publication Date
  Group: Date
  Data: 2025
– Name: TypeDocument
  Label: Document Type
  Group: TypDoc
  Data: Reports - Research
– Name: Audience
  Label: Education Level
  Group: Audnce
  Data: <searchLink fieldCode="EL" term="%22High+Schools%22">High Schools</searchLink><br /><searchLink fieldCode="EL" term="%22Secondary+Education%22">Secondary Education</searchLink><br /><searchLink fieldCode="EL" term="%22Higher+Education%22">Higher Education</searchLink><br /><searchLink fieldCode="EL" term="%22Postsecondary+Education%22">Postsecondary Education</searchLink>
– Name: Subject
  Label: Descriptors
  Group: Su
  Data: <searchLink fieldCode="DE" term="%22Financial+Aid+Applicants%22">Financial Aid Applicants</searchLink><br /><searchLink fieldCode="DE" term="%22Student+Financial+Aid%22">Student Financial Aid</searchLink><br /><searchLink fieldCode="DE" term="%22Outreach+Programs%22">Outreach Programs</searchLink><br /><searchLink fieldCode="DE" term="%22State+Programs%22">State Programs</searchLink><br /><searchLink fieldCode="DE" term="%22High+School+Seniors%22">High School Seniors</searchLink><br /><searchLink fieldCode="DE" term="%22College+Applicants%22">College Applicants</searchLink><br /><searchLink fieldCode="DE" term="%22College+Enrollment%22">College Enrollment</searchLink><br /><searchLink fieldCode="DE" term="%22Community+Programs%22">Community Programs</searchLink><br /><searchLink fieldCode="DE" term="%22Guidance+Programs%22">Guidance Programs</searchLink><br /><searchLink fieldCode="DE" term="%22Guidance+Objectives%22">Guidance Objectives</searchLink><br /><searchLink fieldCode="DE" term="%22Computer+Mediated+Communication%22">Computer Mediated Communication</searchLink><br /><searchLink fieldCode="DE" term="%22Parents%22">Parents</searchLink><br /><searchLink fieldCode="DE" term="%22Partnerships+in+Education%22">Partnerships in Education</searchLink><br /><searchLink fieldCode="DE" term="%22Federal+Programs%22">Federal Programs</searchLink><br /><searchLink fieldCode="DE" term="%22State+Aid%22">State Aid</searchLink><br /><searchLink fieldCode="DE" term="%22Program+Effectiveness%22">Program Effectiveness</searchLink><br /><searchLink fieldCode="DE" term="%22Student+Behavior%22">Student Behavior</searchLink><br /><searchLink fieldCode="DE" term="%22Communication+Strategies%22">Communication Strategies</searchLink><br /><searchLink fieldCode="DE" term="%22Educational+Strategies%22">Educational Strategies</searchLink><br /><searchLink fieldCode="DE" term="%22Low+Income+Students%22">Low Income Students</searchLink><br /><searchLink fieldCode="DE" term="%22Minority+Group+Students%22">Minority Group Students</searchLink>
– Name: Subject
  Label: Geographic Terms
  Group: Su
  Data: <searchLink fieldCode="DE" term="%22Washington%22">Washington</searchLink>
– Name: Abstract
  Label: Abstract
  Group: Ab
  Data: In Spring 2025, the Washington Student Achievement Council (WSAC) launched one of its most concentrated financial aid outreach campaigns yet. The goal: Raise Washington's historically low Free Application for Federal Student Aid (FAFSA) completion rates so more students could access the aid they deserve. With only three months left in the school year, WSAC mobilized a complex, equity-centered strategy grounded in urgency, partnerships, and data-driven outreach. This report describes the campaign's strategies, tracks progress against the campaign's goals, and shares other data on statewide FAFSA filing trends during the spring campaign. In just three months, WSAC's coordinated spring 2025 campaign produced measurable statewide gains, demonstrating the power of data-driven outreach and local partnership. The concentrated effort mobilized schools, families, and community partners to act quickly and effectively, leading to tangible improvements in FAFSA completion rates and closing gaps across student groups.
– Name: AbstractInfo
  Label: Abstractor
  Group: Ab
  Data: ERIC
– Name: DateEntry
  Label: Entry Date
  Group: Date
  Data: 2026
– Name: AN
  Label: Accession Number
  Group: ID
  Data: ED677519
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=eric&AN=ED677519
RecordInfo BibRecord:
  BibEntity:
    Languages:
      – Text: English
    PhysicalDescription:
      Pagination:
        PageCount: 39
    Subjects:
      – SubjectFull: Financial Aid Applicants
        Type: general
      – SubjectFull: Student Financial Aid
        Type: general
      – SubjectFull: Outreach Programs
        Type: general
      – SubjectFull: State Programs
        Type: general
      – SubjectFull: High School Seniors
        Type: general
      – SubjectFull: College Applicants
        Type: general
      – SubjectFull: College Enrollment
        Type: general
      – SubjectFull: Community Programs
        Type: general
      – SubjectFull: Guidance Programs
        Type: general
      – SubjectFull: Guidance Objectives
        Type: general
      – SubjectFull: Computer Mediated Communication
        Type: general
      – SubjectFull: Parents
        Type: general
      – SubjectFull: Partnerships in Education
        Type: general
      – SubjectFull: Federal Programs
        Type: general
      – SubjectFull: State Aid
        Type: general
      – SubjectFull: Program Effectiveness
        Type: general
      – SubjectFull: Student Behavior
        Type: general
      – SubjectFull: Communication Strategies
        Type: general
      – SubjectFull: Educational Strategies
        Type: general
      – SubjectFull: Low Income Students
        Type: general
      – SubjectFull: Minority Group Students
        Type: general
      – SubjectFull: Washington
        Type: general
    Titles:
      – TitleFull: Turning Data into Opportunity: A Case Study of WSAC's Spring 2025 Financial Aid Campaign
        Type: main
  BibRelationships:
    HasContributorRelationships:
      – PersonEntity:
          Name:
            NameFull: Washington Student Achievement Council (WSAC)
      – PersonEntity:
          Name:
            NameFull: Natalie Alvarado
      – PersonEntity:
          Name:
            NameFull: K. C. Deane
    IsPartOfRelationships:
      – BibEntity:
          Dates:
            – D: 01
              M: 01
              Type: published
              Y: 2025
          Titles:
            – TitleFull: Washington Student Achievement Council
              Type: main
ResultId 1