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Mass Customization of Education by an Institution of HE: What Can We Learn from Industry?

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Title: Mass Customization of Education by an Institution of HE: What Can We Learn from Industry?
Language: English
Authors: Schuwer, Robert, Kusters, Rob
Source: International Review of Research in Open and Distance Learning. Apr 2014 15(2):1-25.
Availability: Athabasca University. 1200, 10011 - 109 Street, Edmonton, AB T5J 3S8, Canada. Tel: 780-421-2536; Fax: 780-497-3416; e-mail: irrodl@athabascau.ca; Web site: http://www.irrodl.org
Peer Reviewed: Y
Page Count: 25
Publication Date: 2014
Document Type: Journal Articles
Reports - Evaluative
Education Level: Higher Education
Postsecondary Education
Descriptors: Open Education, Electronic Learning, Information Technology, Curriculum Design, Models, Higher Education, Technology Transfer
ISSN: 1492-3831
Abstract: One of the claims the OER movement makes is that availability of (open) digital learning materials improves the quality of education. The promise is the ability to offer educational programs that take into account specific demands of the learner. The question is how to reach a situation where a customized demand can be met using OER with acceptable quality against acceptable costs. This situation resembles mass customization as is common in industry for several decades now. Techniques from an industry where an end product is assembled with the demands of the customer as a starting point can be translated to the field of education where courses and learning paths through a curriculum are assembled using a mixture of open and closed learning materials and learning services offered by an institution. Advanced IT support for both the modeling of the learning materials and services and a configurator to be used by a learner are necessary conditions for this approach.
Abstractor: As Provided
Number of References: 29
Entry Date: 2014
Accession Number: EJ1030122
Database: ERIC
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  Data: Mass Customization of Education by an Institution of HE: What Can We Learn from Industry?
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  Data: <searchLink fieldCode="AR" term="%22Schuwer%2C+Robert%22">Schuwer, Robert</searchLink><br /><searchLink fieldCode="AR" term="%22Kusters%2C+Rob%22">Kusters, Rob</searchLink>
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  Data: <searchLink fieldCode="SO" term="%22International+Review+of+Research+in+Open+and+Distance+Learning%22"><i>International Review of Research in Open and Distance Learning</i></searchLink>. Apr 2014 15(2):1-25.
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  Data: Athabasca University. 1200, 10011 - 109 Street, Edmonton, AB T5J 3S8, Canada. Tel: 780-421-2536; Fax: 780-497-3416; e-mail: irrodl@athabascau.ca; Web site: http://www.irrodl.org
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  Data: <searchLink fieldCode="DE" term="%22Open+Education%22">Open Education</searchLink><br /><searchLink fieldCode="DE" term="%22Electronic+Learning%22">Electronic Learning</searchLink><br /><searchLink fieldCode="DE" term="%22Information+Technology%22">Information Technology</searchLink><br /><searchLink fieldCode="DE" term="%22Curriculum+Design%22">Curriculum Design</searchLink><br /><searchLink fieldCode="DE" term="%22Models%22">Models</searchLink><br /><searchLink fieldCode="DE" term="%22Higher+Education%22">Higher Education</searchLink><br /><searchLink fieldCode="DE" term="%22Technology+Transfer%22">Technology Transfer</searchLink>
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  Data: One of the claims the OER movement makes is that availability of (open) digital learning materials improves the quality of education. The promise is the ability to offer educational programs that take into account specific demands of the learner. The question is how to reach a situation where a customized demand can be met using OER with acceptable quality against acceptable costs. This situation resembles mass customization as is common in industry for several decades now. Techniques from an industry where an end product is assembled with the demands of the customer as a starting point can be translated to the field of education where courses and learning paths through a curriculum are assembled using a mixture of open and closed learning materials and learning services offered by an institution. Advanced IT support for both the modeling of the learning materials and services and a configurator to be used by a learner are necessary conditions for this approach.
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  Data: As Provided
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      – Text: English
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        StartPage: 1
    Subjects:
      – SubjectFull: Open Education
        Type: general
      – SubjectFull: Electronic Learning
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      – SubjectFull: Information Technology
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      – SubjectFull: Technology Transfer
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