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Communicative and Pragmatic Functioning of Anglicisms in Kazakhstani News Feeds

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Title: Communicative and Pragmatic Functioning of Anglicisms in Kazakhstani News Feeds
Language: English
Authors: Malika Beisenova (ORCID 0000-0002-8696-8009), Gulzira Kenzhetaeva (ORCID 0000-0002-9046-353X), Gulshat Beysembaeva (ORCID 0000-0003-4024-6470), Gulzhan Altynbekova (ORCID 0000-0001-5449-0904), Fatima Yerekhanova (ORCID 0000-0003-3344-3839), Assel Akhmetbekova (ORCID 0000-0002-1478-3718), Aitmukhamet Trushev (ORCID 0000-0001-5898-4485)
Source: Eurasian Journal of Applied Linguistics. 2025 11(1):33-47.
Availability: Eurasian Journal of Applied Linguistics. Canakkale Onsekiz Mart University, Anafartalar Campus Faculty of Education Department of Foreign Language Education, Canakkale 07100, Turkey. e-mail: editor@ejal.info; Website: https://ejal.info/
Peer Reviewed: Y
Page Count: 15
Publication Date: 2025
Document Type: Journal Articles
Reports - Research
Descriptors: Turkic Languages, Linguistic Borrowing, Mass Media, Language Styles, News Reporting, Pragmatics, Global Approach, Language Usage, English (Second Language), Computational Linguistics, Language Processing, Cognitive Processes, Discourse Analysis, Contrastive Linguistics, Social Status, Speech Communication, Language Attitudes, Sociolinguistics, Audiences, Foreign Countries, Language Role
Geographic Terms: Kazakhstan
ISSN: 2149-1135
Abstract: Anglicisms play a pivotal role in shaping media discourse in Kazakhstan, potentially influencing both the style and content of media texts. The communicative and pragmatic features of anglicisms in Kazakhstani news feeds, in addition, are deeply impacted by globalization. This research aims to analyze how anglicisms influence the perception and comprehension of information and explore their pragmatic functions in news texts. A corpus-based analysis was conducted on news texts from prominent Kazakhstani media sources. The sampling included texts from platforms such as NUR.KZ, Tengrinews, and Village, focusing on anglicisms used in 2023. Analytical methods included content analysis, discourse analysis, and comparative analysis to identify trends and linguistic characteristics. The study found key trends in the use of anglicisms, such as their role in naming new concepts lacking adequate analogues, ensuring semantic clarity, adhering to linguistic economy, and reflecting modernity and prestige. Additionally, anglicisms were found performing a stylistic role, enriching speech with diversity and emotional nuance while avoiding ambiguity. These findings provide valuable insights into the evolving relationship between global and local linguistic elements, offering a framework for understanding language change in multilingual media environments. Practically, this research highlights the importance of anglicisms in shaping media content and audience engagement in Kazakhstan. Future studies could explore the sociolinguistic attitudes toward anglicisms across different demographics or extend the analysis to other forms of media.
Abstractor: As Provided
Entry Date: 2025
Accession Number: EJ1465141
Database: ERIC
FullText Text:
  Availability: 0
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  Data: Communicative and Pragmatic Functioning of Anglicisms in Kazakhstani News Feeds
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  Data: <searchLink fieldCode="AR" term="%22Malika+Beisenova%22">Malika Beisenova</searchLink> (ORCID <externalLink term="https://orcid.org/0000-0002-8696-8009">0000-0002-8696-8009</externalLink>)<br /><searchLink fieldCode="AR" term="%22Gulzira+Kenzhetaeva%22">Gulzira Kenzhetaeva</searchLink> (ORCID <externalLink term="https://orcid.org/0000-0002-9046-353X">0000-0002-9046-353X</externalLink>)<br /><searchLink fieldCode="AR" term="%22Gulshat+Beysembaeva%22">Gulshat Beysembaeva</searchLink> (ORCID <externalLink term="https://orcid.org/0000-0003-4024-6470">0000-0003-4024-6470</externalLink>)<br /><searchLink fieldCode="AR" term="%22Gulzhan+Altynbekova%22">Gulzhan Altynbekova</searchLink> (ORCID <externalLink term="https://orcid.org/0000-0001-5449-0904">0000-0001-5449-0904</externalLink>)<br /><searchLink fieldCode="AR" term="%22Fatima+Yerekhanova%22">Fatima Yerekhanova</searchLink> (ORCID <externalLink term="https://orcid.org/0000-0003-3344-3839">0000-0003-3344-3839</externalLink>)<br /><searchLink fieldCode="AR" term="%22Assel+Akhmetbekova%22">Assel Akhmetbekova</searchLink> (ORCID <externalLink term="https://orcid.org/0000-0002-1478-3718">0000-0002-1478-3718</externalLink>)<br /><searchLink fieldCode="AR" term="%22Aitmukhamet+Trushev%22">Aitmukhamet Trushev</searchLink> (ORCID <externalLink term="https://orcid.org/0000-0001-5898-4485">0000-0001-5898-4485</externalLink>)
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  Data: <searchLink fieldCode="SO" term="%22Eurasian+Journal+of+Applied+Linguistics%22"><i>Eurasian Journal of Applied Linguistics</i></searchLink>. 2025 11(1):33-47.
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  Data: Eurasian Journal of Applied Linguistics. Canakkale Onsekiz Mart University, Anafartalar Campus Faculty of Education Department of Foreign Language Education, Canakkale 07100, Turkey. e-mail: editor@ejal.info; Website: https://ejal.info/
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  Data: Y
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  Data: 15
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  Data: 2025
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  Data: <searchLink fieldCode="DE" term="%22Turkic+Languages%22">Turkic Languages</searchLink><br /><searchLink fieldCode="DE" term="%22Linguistic+Borrowing%22">Linguistic Borrowing</searchLink><br /><searchLink fieldCode="DE" term="%22Mass+Media%22">Mass Media</searchLink><br /><searchLink fieldCode="DE" term="%22Language+Styles%22">Language Styles</searchLink><br /><searchLink fieldCode="DE" term="%22News+Reporting%22">News Reporting</searchLink><br /><searchLink fieldCode="DE" term="%22Pragmatics%22">Pragmatics</searchLink><br /><searchLink fieldCode="DE" term="%22Global+Approach%22">Global Approach</searchLink><br /><searchLink fieldCode="DE" term="%22Language+Usage%22">Language Usage</searchLink><br /><searchLink fieldCode="DE" term="%22English+%28Second+Language%29%22">English (Second Language)</searchLink><br /><searchLink fieldCode="DE" term="%22Computational+Linguistics%22">Computational Linguistics</searchLink><br /><searchLink fieldCode="DE" term="%22Language+Processing%22">Language Processing</searchLink><br /><searchLink fieldCode="DE" term="%22Cognitive+Processes%22">Cognitive Processes</searchLink><br /><searchLink fieldCode="DE" term="%22Discourse+Analysis%22">Discourse Analysis</searchLink><br /><searchLink fieldCode="DE" term="%22Contrastive+Linguistics%22">Contrastive Linguistics</searchLink><br /><searchLink fieldCode="DE" term="%22Social+Status%22">Social Status</searchLink><br /><searchLink fieldCode="DE" term="%22Speech+Communication%22">Speech Communication</searchLink><br /><searchLink fieldCode="DE" term="%22Language+Attitudes%22">Language Attitudes</searchLink><br /><searchLink fieldCode="DE" term="%22Sociolinguistics%22">Sociolinguistics</searchLink><br /><searchLink fieldCode="DE" term="%22Audiences%22">Audiences</searchLink><br /><searchLink fieldCode="DE" term="%22Foreign+Countries%22">Foreign Countries</searchLink><br /><searchLink fieldCode="DE" term="%22Language+Role%22">Language Role</searchLink>
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  Label: Geographic Terms
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  Data: <searchLink fieldCode="DE" term="%22Kazakhstan%22">Kazakhstan</searchLink>
– Name: ISSN
  Label: ISSN
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  Data: 2149-1135
– Name: Abstract
  Label: Abstract
  Group: Ab
  Data: Anglicisms play a pivotal role in shaping media discourse in Kazakhstan, potentially influencing both the style and content of media texts. The communicative and pragmatic features of anglicisms in Kazakhstani news feeds, in addition, are deeply impacted by globalization. This research aims to analyze how anglicisms influence the perception and comprehension of information and explore their pragmatic functions in news texts. A corpus-based analysis was conducted on news texts from prominent Kazakhstani media sources. The sampling included texts from platforms such as NUR.KZ, Tengrinews, and Village, focusing on anglicisms used in 2023. Analytical methods included content analysis, discourse analysis, and comparative analysis to identify trends and linguistic characteristics. The study found key trends in the use of anglicisms, such as their role in naming new concepts lacking adequate analogues, ensuring semantic clarity, adhering to linguistic economy, and reflecting modernity and prestige. Additionally, anglicisms were found performing a stylistic role, enriching speech with diversity and emotional nuance while avoiding ambiguity. These findings provide valuable insights into the evolving relationship between global and local linguistic elements, offering a framework for understanding language change in multilingual media environments. Practically, this research highlights the importance of anglicisms in shaping media content and audience engagement in Kazakhstan. Future studies could explore the sociolinguistic attitudes toward anglicisms across different demographics or extend the analysis to other forms of media.
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  Data: 2025
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  Data: EJ1465141
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RecordInfo BibRecord:
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    Languages:
      – Text: English
    PhysicalDescription:
      Pagination:
        PageCount: 15
        StartPage: 33
    Subjects:
      – SubjectFull: Turkic Languages
        Type: general
      – SubjectFull: Linguistic Borrowing
        Type: general
      – SubjectFull: Mass Media
        Type: general
      – SubjectFull: Language Styles
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      – SubjectFull: News Reporting
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      – SubjectFull: Pragmatics
        Type: general
      – SubjectFull: Global Approach
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      – SubjectFull: Language Usage
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      – SubjectFull: Computational Linguistics
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      – SubjectFull: Kazakhstan
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