APA (7th ed.) Citation

Yang, S., & Zhang, L. (2025). Optimizing an Omnichannel Retail Strategy Considering Customer Segmentation. Evaluation Review, 49(5), 814. https://doi.org/10.1177/0193841X251328710

Chicago Style (17th ed.) Citation

Yang, Shuangpeng, and Li Zhang. "Optimizing an Omnichannel Retail Strategy Considering Customer Segmentation." Evaluation Review 49, no. 5 (2025): 814. https://doi.org/10.1177/0193841X251328710.

MLA (9th ed.) Citation

Yang, Shuangpeng, and Li Zhang. "Optimizing an Omnichannel Retail Strategy Considering Customer Segmentation." Evaluation Review, vol. 49, no. 5, 2025, p. 814, https://doi.org/10.1177/0193841X251328710.