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Developing Student Communication Skills while Assisting Nonprofit Organizations

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Bibliographic Details
Title: Developing Student Communication Skills while Assisting Nonprofit Organizations
Language: English
Authors: Addams, H. Lon, Woodbury, Denise, Allred, Tony
Source: Business Communication Quarterly. Sep 2010 73(3):282-290.
Availability: SAGE Publications. 2455 Teller Road, Thousand Oaks, CA 91320. Tel: 800-818-7243; Tel: 805-499-9774; Fax: 800-583-2665; e-mail: journals@sagepub.com; Web site: http://sagepub.com
Peer Reviewed: Y
Physical Description: PDF
Page Count: 9
Publication Date: 2010
Intended Audience: Teachers
Document Type: Journal Articles
Reports - Descriptive
Education Level: Higher Education
Descriptors: Writing Assignments, Business Communication, Nonprofit Organizations, Communication Skills, Writing Instruction, Skill Development, Case Method (Teaching Technique), Student Motivation, Persuasive Discourse, Fund Raising, Alumni, Instructional Design, Partnerships in Education
DOI: 10.1177/1080569910376534
ISSN: 1080-5699
Abstract: Business writing instructors work diligently at raising the level of student writing performance in business communication classes. Some students, however, need additional motivation to apply writing concepts and perform to their highest level. Typically, business students are confronted with hypothetical writing situations, such as claim letters, sales letters, and case analysis reports, and they receive instruction in writing principles, such as tone, audience analysis, conciseness, and mechanics. Yet the authors' experience has taught them that students want to see the tangible results of their writing, and one way to do that is to incorporate actual business situations into assignments. If nonprofit organizations are selected, they could benefit financially from well-crafted student-generated documents. This article provides communication instructors with two persuasive writing assignments that use nonprofit clients as a vehicle. The authors have designed two assignments that they believe motivate students because of the impact they could have on these organizations, and because they offer students opportunities to interact with business professionals in client-student relationships.
Abstractor: ERIC
Number of References: 8
Entry Date: 2010
Accession Number: EJ896965
Database: ERIC
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  Data: Developing Student Communication Skills while Assisting Nonprofit Organizations
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  Data: <searchLink fieldCode="SO" term="%22Business+Communication+Quarterly%22"><i>Business Communication Quarterly</i></searchLink>. Sep 2010 73(3):282-290.
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  Data: SAGE Publications. 2455 Teller Road, Thousand Oaks, CA 91320. Tel: 800-818-7243; Tel: 805-499-9774; Fax: 800-583-2665; e-mail: journals@sagepub.com; Web site: http://sagepub.com
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  Data: 10.1177/1080569910376534
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– Name: Abstract
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  Data: Business writing instructors work diligently at raising the level of student writing performance in business communication classes. Some students, however, need additional motivation to apply writing concepts and perform to their highest level. Typically, business students are confronted with hypothetical writing situations, such as claim letters, sales letters, and case analysis reports, and they receive instruction in writing principles, such as tone, audience analysis, conciseness, and mechanics. Yet the authors' experience has taught them that students want to see the tangible results of their writing, and one way to do that is to incorporate actual business situations into assignments. If nonprofit organizations are selected, they could benefit financially from well-crafted student-generated documents. This article provides communication instructors with two persuasive writing assignments that use nonprofit clients as a vehicle. The authors have designed two assignments that they believe motivate students because of the impact they could have on these organizations, and because they offer students opportunities to interact with business professionals in client-student relationships.
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      – SubjectFull: Nonprofit Organizations
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      – SubjectFull: Communication Skills
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