La estrategia de marketing turístico de los Sitios Patrimonio Mundial a través de los eventos 2.0.
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| Title: | La estrategia de marketing turístico de los Sitios Patrimonio Mundial a través de los eventos 2.0. |
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| Alternate Title: | Tourism Marketing Strategy of World Heritage Sites through 2.0 events. |
| Authors: | Campillo-Alhama, Concepción1 concepcion.campillo@ua.es, Martínez-Sala, Alba-María1 albamaria.martinez@ua.es |
| Source: | Pasos: Revista de Turismo y Patrimonio Cultural. abr2019, Vol. 17 Issue 2, p425-452. 28p. |
| Database: | Hospitality & Tourism Complete |
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