Contract farming: a comparison of production and marketing contracts as sourcing strategies in the fast food restaurant industry.
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| Title: | Contract farming: a comparison of production and marketing contracts as sourcing strategies in the fast food restaurant industry. |
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| Authors: | Mukucha, Paul1 (AUTHOR), Tsekea, Stephen2 (AUTHOR), Jaravaza, Divaries Cosmas1 (AUTHOR) divariescjaravaza@gmail.com, Jaravaza, Nomuhle1 (AUTHOR) |
| Source: | Journal of Foodservice Business Research. 2025, Vol. 28 Issue 6, p1421-1438. 18p. |
| Database: | Hospitality & Tourism Complete |
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| ISSN: | 15378020 |
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| DOI: | 10.1080/15378020.2024.2303540 |
