The Effect of Brand Awareness and Perceived Quality Through Purchas Intention on Purchase Decision on Transit Advertising Commuter Lines in Jabodetabek (An Empirical Study of Le Minerale Products).

Saved in:
Bibliographic Details
Title: The Effect of Brand Awareness and Perceived Quality Through Purchas Intention on Purchase Decision on Transit Advertising Commuter Lines in Jabodetabek (An Empirical Study of Le Minerale Products).
Authors: Valentine, Amanda1 1122210134@univpancasila.ac.id, Thalib, Supriadi1 supriadithalib@univpancasila.ac.id, Wulandjani, Harimurti1 harimurtiwulandjani@univpancasila.ac.id, Hilmiyah, Nurul1 nurulhilmiyah@univpancasila.ac.id
Source: Greenation International Journal of Tourism & Management (GIJTM). Mar-May2026, Vol. 4 Issue 1, p138-150. 13p.
Database: Hospitality & Tourism Complete
Description
ISSN:29866103
DOI:10.38035/gijtm.v4i1