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Estratégias Competitivas na Área da Saúde no Brasil: um Estudo Exploratório.

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Title: Estratégias Competitivas na Área da Saúde no Brasil: um Estudo Exploratório.
Alternate Title: Competitive Strategy in the Health Care Sector: an Exploratory Study.
Authors: Zilber, Moisés Ari1 mazilber@mackenzie.com.br, Lazarini, Luiz Carlos2
Source: RAC: Revista de Administração Contemporânea. jan-mar2008, Vol. 12 Issue 1, p131-154. 24p. 4 Charts.
Database: Hospitality & Tourism Complete
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  Data: Estratégias Competitivas na Área da Saúde no Brasil: um Estudo Exploratório.
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  Data: Competitive Strategy in the Health Care Sector: an Exploratory Study.
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      – Type: doi
        Value: 10.1590/S1415-65552008000100007
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      – Code: por
        Text: Portuguese
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        PageCount: 24
        StartPage: 131
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      – TitleFull: Estratégias Competitivas na Área da Saúde no Brasil: um Estudo Exploratório.
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            NameFull: Zilber, Moisés Ari
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            NameFull: Lazarini, Luiz Carlos
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              Text: jan-mar2008
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              Y: 2008
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              Value: 12
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