Digital nursing: from misinformation to protagonism in public health.

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Title: Digital nursing: from misinformation to protagonism in public health.
Alternate Title: Enfermería digital: de la desinformación al protagonismo en la salud pública.
Enfermagem digital: da desinformação ao protagonismo na saúde pública.
Authors: Freire, Neyson Pinheiro1 neysonfreire@gmail.com, Cunha, Isabel Cristina Kowal Olm1 isabelcunha@unifesp.br, Lourenção, Luciano Garcia2,3 lucianolourencao.enf@gmail.com
Source: Investigación & Educación en Enfermería. Jan-Apr2026, Vol. 44 Issue 1, p1-11. 11p.
Subjects: DIGITAL technology, SOCIAL media, NURSES, HEALTH literacy, INTERNET access, WOMEN of color, COMMUNITY health nursing, OCCUPATIONAL roles, HEALTH attitudes, GOVERNMENT policy, HEALTH, HEALTH policy, RESPONSIBILITY, MISINFORMATION, INFORMATION resources, TELEMEDICINE, MOTIVATION (Psychology), COMMUNICATION, TRUST, PUBLIC health, HEALTH promotion, ACCESS to information, COVID-19 pandemic, ALGORITHMS
Geographic Terms: BRAZIL
Abstract (English): Introduction. Social media has transformed health communication on a global scale, becoming an integral part of the lives of billions of people connected to the internet. More than 5.5 billion individuals worldwide already use the internet, and a large proportion of this contingent regularly accesses social media, where they often seek and receive information about health, news, and daily guidance, which broadens access but also intensifies the risks of infodemic, recognized by the World Health Organization as a threat to public health. This context opens space for nursing professionals to act as credible voices and agents of social trust. This article discusses the digital influence of nursing and advocates for its strategic role in combating misinformation and promoting health literacy. Content. Instagram is the main platform used for educational, emotional, and motivational content. The audience expresses bonds of representation, support, and inspiration. However, the lack of regulation and the precarious nature of digital work reveal ethical and institutional vulnerabilities. Conclusion. Digital nursing is a strategic resource for public health. Ignoring its representativeness means leaving society hostage to misinformation. It is urgent to recognize, support, and qualify this presence, integrating it into communication and health promotion policies, transforming reach into care, influence into science, and representativeness into social trust. [ABSTRACT FROM AUTHOR]
Abstract (Spanish): Introducción. Las redes sociales han transformado la comunicación en materia de salud a escala mundial, convirtiéndose en parte integrante de la vida de miles de millones de personas conectadas a Internet. Más de 5,5 billones de personas en todo el mundo ya utilizan Internet y una gran proporción de ellas accede regularmente a las redes sociales, donde a menudo buscan y reciben información sobre salud, noticias y orientaciones cotidianas, lo que amplía el acceso, pero también intensifica los riesgos de la infodemia, reconocida por la Organización Mundial de la Salud como una amenaza para la salud pública. Este contexto abre espacio para que los profesionales de enfermería actúen como voces de credibilidad y agentes de confianza social. Este artículo analiza la influencia digital de la enfermería y defiende su papel estratégico en la lucha contra la desinformación y la promoción de la alfabetización en salud. Contenido. Instagram concentra la actuación, con contenidos educativos, afectivos y motivacionales. La audiencia expresa vínculos de representatividad, apoyo e inspiración. Sin embargo, la ausencia de regulación y la precariedad del trabajo digital revelan vulnerabilidades éticas e institucionales. Conclusión. La enfermería digital es un recurso estratégico para la salud pública. Ignorar su representatividad significa dejar a la sociedad a merced de la desinformación. Es urgente reconocer, apoyar y fortalecer esta presencia, integrándola en las políticas de comunicación y promoción de la salud, transformando el alcance en cuidado, la influencia en ciencia y la representatividad en confianza social. [ABSTRACT FROM AUTHOR]
Abstract (Portuguese): Introdução. As redes sociais transformaram a comunicação em saúde em escala global, tornando-se parte integrante da vida de bilhões de pessoas conectadas à internet. Mais de 5.5 bilhões de indivíduos em todo o mundo já utilizam a internet e uma grande proporção desse contingente acessa redes sociais regularmente, onde frequentemente buscam e recebem informações sobre saúde, notícias e orientações cotidianas, o que amplia o acesso, mas também intensifica os riscos da infodemia, reconhecida pela Organização Mundial da Saúde como uma ameaça à saúde pública. Esse contexto abre espaço para que profissionais de Enfermagem atuem como vozes de credibilidade e agentes de confiança social. Este artigo discute a influência digital da Enfermagem e defende seu papel estratégico no enfrentamento à desinformação e na promoção da literacia em saúde. Conteúdo. O Instagram concentra a atuação dos profissionais, com conteúdos educativos, afetivos e motivacionais. A audiência expressa vínculos de representatividade, apoio e inspiração. Entretanto, a ausência de regulação e a precarização do trabalho digital revelam vulnerabilidades éticas e institucionais. Conclusão. A Enfermagem digital é um recurso estratégico para a saúde pública. Ignorar sua representatividade significa deixar a sociedade refém da desinformação. É urgente reconhecer, apoiar e qualificar essa presença, integrando-a às políticas de comunicação e promoção da saúde, transformando alcance em cuidado, influência em ciência e representatividade em confiança social. [ABSTRACT FROM AUTHOR]
Copyright of Investigación & Educación en Enfermería is the property of Universidad de Antioquia, Facultad de Enfermeria and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
Database: MedicLatina
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  Label: Title
  Group: Ti
  Data: Digital nursing: from misinformation to protagonism in public health.
– Name: TitleAlt
  Label: Alternate Title
  Group: TiAlt
  Data: Enfermería digital: de la desinformación al protagonismo en la salud pública.<br />Enfermagem digital: da desinformação ao protagonismo na saúde pública.
– Name: Author
  Label: Authors
  Group: Au
  Data: <searchLink fieldCode="AR" term="%22Freire%2C+Neyson+Pinheiro%22">Freire, Neyson Pinheiro</searchLink><relatesTo>1</relatesTo><i> neysonfreire@gmail.com</i><br /><searchLink fieldCode="AR" term="%22Cunha%2C+Isabel+Cristina+Kowal+Olm%22">Cunha, Isabel Cristina Kowal Olm</searchLink><relatesTo>1</relatesTo><i> isabelcunha@unifesp.br</i><br /><searchLink fieldCode="AR" term="%22Lourenção%2C+Luciano+Garcia%22">Lourenção, Luciano Garcia</searchLink><relatesTo>2,3</relatesTo><i> lucianolourencao.enf@gmail.com</i>
– Name: TitleSource
  Label: Source
  Group: Src
  Data: <searchLink fieldCode="JN" term="%22Investigación+%26+Educación+en+Enfermería%22">Investigación & Educación en Enfermería</searchLink>. Jan-Apr2026, Vol. 44 Issue 1, p1-11. 11p.
– Name: Subject
  Label: Subjects
  Group: Su
  Data: <searchLink fieldCode="DE" term="%22DIGITAL+technology%22">DIGITAL technology</searchLink><br /><searchLink fieldCode="DE" term="%22SOCIAL+media%22">SOCIAL media</searchLink><br /><searchLink fieldCode="DE" term="%22NURSES%22">NURSES</searchLink><br /><searchLink fieldCode="DE" term="%22HEALTH+literacy%22">HEALTH literacy</searchLink><br /><searchLink fieldCode="DE" term="%22INTERNET+access%22">INTERNET access</searchLink><br /><searchLink fieldCode="DE" term="%22WOMEN+of+color%22">WOMEN of color</searchLink><br /><searchLink fieldCode="DE" term="%22COMMUNITY+health+nursing%22">COMMUNITY health nursing</searchLink><br /><searchLink fieldCode="DE" term="%22OCCUPATIONAL+roles%22">OCCUPATIONAL roles</searchLink><br /><searchLink fieldCode="DE" term="%22HEALTH+attitudes%22">HEALTH attitudes</searchLink><br /><searchLink fieldCode="DE" term="%22GOVERNMENT+policy%22">GOVERNMENT policy</searchLink><br /><searchLink fieldCode="DE" term="%22HEALTH%22">HEALTH</searchLink><br /><searchLink fieldCode="DE" term="%22HEALTH+policy%22">HEALTH policy</searchLink><br /><searchLink fieldCode="DE" term="%22RESPONSIBILITY%22">RESPONSIBILITY</searchLink><br /><searchLink fieldCode="DE" term="%22MISINFORMATION%22">MISINFORMATION</searchLink><br /><searchLink fieldCode="DE" term="%22INFORMATION+resources%22">INFORMATION resources</searchLink><br /><searchLink fieldCode="DE" term="%22TELEMEDICINE%22">TELEMEDICINE</searchLink><br /><searchLink fieldCode="DE" term="%22MOTIVATION+%28Psychology%29%22">MOTIVATION (Psychology)</searchLink><br /><searchLink fieldCode="DE" term="%22COMMUNICATION%22">COMMUNICATION</searchLink><br /><searchLink fieldCode="DE" term="%22TRUST%22">TRUST</searchLink><br /><searchLink fieldCode="DE" term="%22PUBLIC+health%22">PUBLIC health</searchLink><br /><searchLink fieldCode="DE" term="%22HEALTH+promotion%22">HEALTH promotion</searchLink><br /><searchLink fieldCode="DE" term="%22ACCESS+to+information%22">ACCESS to information</searchLink><br /><searchLink fieldCode="DE" term="%22COVID-19+pandemic%22">COVID-19 pandemic</searchLink><br /><searchLink fieldCode="DE" term="%22ALGORITHMS%22">ALGORITHMS</searchLink>
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  Label: Geographic Terms
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  Data: <searchLink fieldCode="DE" term="%22BRAZIL%22">BRAZIL</searchLink>
– Name: Abstract
  Label: Abstract (English)
  Group: Ab
  Data: Introduction. Social media has transformed health communication on a global scale, becoming an integral part of the lives of billions of people connected to the internet. More than 5.5 billion individuals worldwide already use the internet, and a large proportion of this contingent regularly accesses social media, where they often seek and receive information about health, news, and daily guidance, which broadens access but also intensifies the risks of infodemic, recognized by the World Health Organization as a threat to public health. This context opens space for nursing professionals to act as credible voices and agents of social trust. This article discusses the digital influence of nursing and advocates for its strategic role in combating misinformation and promoting health literacy. Content. Instagram is the main platform used for educational, emotional, and motivational content. The audience expresses bonds of representation, support, and inspiration. However, the lack of regulation and the precarious nature of digital work reveal ethical and institutional vulnerabilities. Conclusion. Digital nursing is a strategic resource for public health. Ignoring its representativeness means leaving society hostage to misinformation. It is urgent to recognize, support, and qualify this presence, integrating it into communication and health promotion policies, transforming reach into care, influence into science, and representativeness into social trust. [ABSTRACT FROM AUTHOR]
– Name: Abstract
  Label: Abstract (Spanish)
  Group: Ab
  Data: Introducción. Las redes sociales han transformado la comunicación en materia de salud a escala mundial, convirtiéndose en parte integrante de la vida de miles de millones de personas conectadas a Internet. Más de 5,5 billones de personas en todo el mundo ya utilizan Internet y una gran proporción de ellas accede regularmente a las redes sociales, donde a menudo buscan y reciben información sobre salud, noticias y orientaciones cotidianas, lo que amplía el acceso, pero también intensifica los riesgos de la infodemia, reconocida por la Organización Mundial de la Salud como una amenaza para la salud pública. Este contexto abre espacio para que los profesionales de enfermería actúen como voces de credibilidad y agentes de confianza social. Este artículo analiza la influencia digital de la enfermería y defiende su papel estratégico en la lucha contra la desinformación y la promoción de la alfabetización en salud. Contenido. Instagram concentra la actuación, con contenidos educativos, afectivos y motivacionales. La audiencia expresa vínculos de representatividad, apoyo e inspiración. Sin embargo, la ausencia de regulación y la precariedad del trabajo digital revelan vulnerabilidades éticas e institucionales. Conclusión. La enfermería digital es un recurso estratégico para la salud pública. Ignorar su representatividad significa dejar a la sociedad a merced de la desinformación. Es urgente reconocer, apoyar y fortalecer esta presencia, integrándola en las políticas de comunicación y promoción de la salud, transformando el alcance en cuidado, la influencia en ciencia y la representatividad en confianza social. [ABSTRACT FROM AUTHOR]
– Name: Abstract
  Label: Abstract (Portuguese)
  Group: Ab
  Data: Introdução. As redes sociais transformaram a comunicação em saúde em escala global, tornando-se parte integrante da vida de bilhões de pessoas conectadas à internet. Mais de 5.5 bilhões de indivíduos em todo o mundo já utilizam a internet e uma grande proporção desse contingente acessa redes sociais regularmente, onde frequentemente buscam e recebem informações sobre saúde, notícias e orientações cotidianas, o que amplia o acesso, mas também intensifica os riscos da infodemia, reconhecida pela Organização Mundial da Saúde como uma ameaça à saúde pública. Esse contexto abre espaço para que profissionais de Enfermagem atuem como vozes de credibilidade e agentes de confiança social. Este artigo discute a influência digital da Enfermagem e defende seu papel estratégico no enfrentamento à desinformação e na promoção da literacia em saúde. Conteúdo. O Instagram concentra a atuação dos profissionais, com conteúdos educativos, afetivos e motivacionais. A audiência expressa vínculos de representatividade, apoio e inspiração. Entretanto, a ausência de regulação e a precarização do trabalho digital revelam vulnerabilidades éticas e institucionais. Conclusão. A Enfermagem digital é um recurso estratégico para a saúde pública. Ignorar sua representatividade significa deixar a sociedade refém da desinformação. É urgente reconhecer, apoiar e qualificar essa presença, integrando-a às políticas de comunicação e promoção da saúde, transformando alcance em cuidado, influência em ciência e representatividade em confiança social. [ABSTRACT FROM AUTHOR]
– Name: AbstractSuppliedCopyright
  Label:
  Group: Ab
  Data: <i>Copyright of Investigación & Educación en Enfermería is the property of Universidad de Antioquia, Facultad de Enfermeria and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.)
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      – Type: doi
        Value: 10.17533/udea.iee.v44n1e12
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      – Code: eng
        Text: English
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        PageCount: 11
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    Subjects:
      – SubjectFull: DIGITAL technology
        Type: general
      – SubjectFull: SOCIAL media
        Type: general
      – SubjectFull: NURSES
        Type: general
      – SubjectFull: HEALTH literacy
        Type: general
      – SubjectFull: INTERNET access
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      – SubjectFull: WOMEN of color
        Type: general
      – SubjectFull: COMMUNITY health nursing
        Type: general
      – SubjectFull: OCCUPATIONAL roles
        Type: general
      – SubjectFull: HEALTH attitudes
        Type: general
      – SubjectFull: GOVERNMENT policy
        Type: general
      – SubjectFull: HEALTH
        Type: general
      – SubjectFull: HEALTH policy
        Type: general
      – SubjectFull: RESPONSIBILITY
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      – SubjectFull: MISINFORMATION
        Type: general
      – SubjectFull: INFORMATION resources
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      – SubjectFull: TELEMEDICINE
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      – SubjectFull: PUBLIC health
        Type: general
      – SubjectFull: HEALTH promotion
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      – SubjectFull: ACCESS to information
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      – SubjectFull: COVID-19 pandemic
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      – SubjectFull: ALGORITHMS
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      – TitleFull: Digital nursing: from misinformation to protagonism in public health.
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              Text: Jan-Apr2026
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              Y: 2026
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