A Mile of Make-Believe : A History of the Eaton's Santa Claus Parade
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| Title: | A Mile of Make-Believe : A History of the Eaton's Santa Claus Parade |
|---|---|
| Description: | A Mile of Make Believe examines the unique history of the Santa Claus parade in Canada. This volume focuses on the Eaton's sponsored parades that occurred in Toronto, Montreal and Winnipeg as well as the shorter-lived parades in Calgary and Edmonton. There is also a discussion of small town alternatives, organized by civic groups, service clubs, and chambers of commerce. By focusing on the pioneering effort of the Eaton's department store Steve Penfold argues that the parade ultimately represented a paradoxical form of cultural power: it allowed Eaton's to press its image onto public life while also reflecting the decline of the once powerful retailer. Penfold's analysis reveals the'corporate fantastic'– a visual and narrative mix of meticulous organization and whimsical style– and its influence on parade traditions. Steve Penfold's considerable analytical skills have produced a work that is simultaneously a cultural history, history of business and commentary on consumerism. Professional historians and the general public alike would be remiss if this wasn't on their holiday wish list. |
| Authors: | Steve Penfold |
| Resource Type: | eBook. |
| Subjects: | Christmas--Canada--History, Parades--Canada--History, Department stores--Canada--History, Consumption (Economics)--Canada--History |
| Categories: | HISTORY / Canada / General, BUSINESS & ECONOMICS / General, HISTORY / North America, SPORTS & RECREATION / Essays |
| Database: | eBook Collection (EBSCOhost) |
| FullText | Links: – Type: ebook-pdf – Type: ebook-epub Text: Availability: 0 |
|---|---|
| Header | DbId: nlebk DbLabel: eBook Collection (EBSCOhost) An: 1356210 RelevancyScore: 1070 AccessLevel: 6 PubType: eBook PubTypeId: ebook PreciseRelevancyScore: 1070.4580078125 |
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| Items | – Name: Title Label: Title Group: Ti Data: A Mile of Make-Believe : A History of the Eaton's Santa Claus Parade – Name: Abstract Label: Description Group: Ab Data: A Mile of Make Believe examines the unique history of the Santa Claus parade in Canada. This volume focuses on the Eaton's sponsored parades that occurred in Toronto, Montreal and Winnipeg as well as the shorter-lived parades in Calgary and Edmonton. There is also a discussion of small town alternatives, organized by civic groups, service clubs, and chambers of commerce. By focusing on the pioneering effort of the Eaton's department store Steve Penfold argues that the parade ultimately represented a paradoxical form of cultural power: it allowed Eaton's to press its image onto public life while also reflecting the decline of the once powerful retailer. Penfold's analysis reveals the'corporate fantastic'– a visual and narrative mix of meticulous organization and whimsical style– and its influence on parade traditions. Steve Penfold's considerable analytical skills have produced a work that is simultaneously a cultural history, history of business and commentary on consumerism. Professional historians and the general public alike would be remiss if this wasn't on their holiday wish list. – Name: Author Label: Authors Group: Au Data: <searchLink fieldCode="AR" term="%22Steve+Penfold%22">Steve Penfold</searchLink> – Name: TypePub Label: Resource Type Group: TypPub Data: eBook. – Name: Subject Label: Subjects Group: Su Data: <searchLink fieldCode="DE" term="%22Christmas--Canada--History%22">Christmas--Canada--History</searchLink><br /><searchLink fieldCode="DE" term="%22Parades--Canada--History%22">Parades--Canada--History</searchLink><br /><searchLink fieldCode="DE" term="%22Department+stores--Canada--History%22">Department stores--Canada--History</searchLink><br /><searchLink fieldCode="DE" term="%22Consumption+%28Economics%29--Canada--History%22">Consumption (Economics)--Canada--History</searchLink> – Name: SubjectBISAC Label: Categories Group: Su Data: <searchLink fieldCode="ZK" term="%22HISTORY+%2F+Canada+%2F+General%22">HISTORY / Canada / General</searchLink><br /><searchLink fieldCode="ZK" term="%22BUSINESS+%26+ECONOMICS+%2F+General%22">BUSINESS & ECONOMICS / General</searchLink><br /><searchLink fieldCode="ZK" term="%22HISTORY+%2F+North+America%22">HISTORY / North America</searchLink><br /><searchLink fieldCode="ZK" term="%22SPORTS+%26+RECREATION+%2F+Essays%22">SPORTS & RECREATION / Essays</searchLink> |
| PLink | https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=nlebk&AN=1356210 |
| RecordInfo | BibRecord: BibEntity: Classifications: – Code: 394.26630971 Scheme: ddc Type: prePub Languages: – Code: eng Text: English Subjects: – SubjectFull: Christmas--Canada--History Type: general – SubjectFull: Parades--Canada--History Type: general – SubjectFull: Department stores--Canada--History Type: general – SubjectFull: Consumption (Economics)--Canada--History Type: general Titles: – TitleFull: A Mile of Make-Believe : A History of the Eaton's Santa Claus Parade Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Steve Penfold – PersonEntity: Name: NameFull: Steve Penfold IsPartOfRelationships: – BibEntity: Dates: – D: 01 M: 01 Type: published Y: 2016 – D: 24 M: 01 Type: profile Y: 2017 Identifiers: – Type: isbn-print Value: 9781442629240 – Type: isbn-print Value: 9781442630963 – Type: isbn-electronic Value: 9781442630970 – Type: isbn-electronic Value: 9781442630987 Titles: – TitleFull: A Mile of Make-Believe : A History of the Eaton's Santa Claus Parade Type: main |
| ResultId | 1 |