Baking Powder Wars : The Cutthroat Food Fight That Revolutionized Cooking
Saved in:
| Title: | Baking Powder Wars : The Cutthroat Food Fight That Revolutionized Cooking |
|---|---|
| Description: | First patented in 1856, baking powder sparked a classic American struggle for business supremacy. For nearly a century, brands battled to win loyal consumers for the new leavening miracle, transforming American commerce and advertising even as they touched off a chemical revolution in the world's kitchens. Linda Civitello chronicles the titanic struggle that reshaped America's diet and rewrote its recipes. Presidents and robber barons, bare-knuckle litigation and bold-faced bribery, competing formulas and ruthless pricing--Civitello shows how hundreds of companies sought market control, focusing on the big four of Rumford, Calumet, Clabber Girl, and the once-popular brand Royal. She also tells the war's untold stories, from Royal's claims that its competitors sold poison, to the Ku Klux Klan's campaign against Clabber Girl and its German Catholic owners. Exhaustively researched and rich with detail, Baking Powder Wars is the forgotten story of how a dawning industry raised Cain--and cakes, cookies, muffins, pancakes, donuts, and biscuits. |
| Authors: | Linda Civitello |
| Resource Type: | eBook. |
| Subjects: | Baking powder--Economic aspects--United States--History, Baking powder--United States--History |
| Categories: | COOKING / General, COOKING / History, COOKING / Specific Ingredients / General, HISTORY / United States / 19th Century, HISTORY / United States / 20th Century, TECHNOLOGY & ENGINEERING / Food Science / Chemistry & Biotechnology |
| Database: | eBook Collection (EBSCOhost) |
| FullText | Links: – Type: ebook-pdf Text: Availability: 0 |
|---|---|
| Header | DbId: nlebk DbLabel: eBook Collection (EBSCOhost) An: 1428853 RelevancyScore: 1077 AccessLevel: 6 PubType: eBook PubTypeId: ebook PreciseRelevancyScore: 1077.00524902344 |
| IllustrationInfo | |
| ImageInfo | – Size: thumb Target: https://rps2images.ebscohost.com/rpsweb/othumb?id=NL$1428853$PDF&s=r – Size: medium Target: https://rps2images.ebscohost.com/rpsweb/othumb?id=NL$1428853$PDF&s=d |
| Items | – Name: Title Label: Title Group: Ti Data: Baking Powder Wars : The Cutthroat Food Fight That Revolutionized Cooking – Name: Abstract Label: Description Group: Ab Data: First patented in 1856, baking powder sparked a classic American struggle for business supremacy. For nearly a century, brands battled to win loyal consumers for the new leavening miracle, transforming American commerce and advertising even as they touched off a chemical revolution in the world's kitchens. Linda Civitello chronicles the titanic struggle that reshaped America's diet and rewrote its recipes. Presidents and robber barons, bare-knuckle litigation and bold-faced bribery, competing formulas and ruthless pricing--Civitello shows how hundreds of companies sought market control, focusing on the big four of Rumford, Calumet, Clabber Girl, and the once-popular brand Royal. She also tells the war's untold stories, from Royal's claims that its competitors sold poison, to the Ku Klux Klan's campaign against Clabber Girl and its German Catholic owners. Exhaustively researched and rich with detail, Baking Powder Wars is the forgotten story of how a dawning industry raised Cain--and cakes, cookies, muffins, pancakes, donuts, and biscuits. – Name: Author Label: Authors Group: Au Data: <searchLink fieldCode="AR" term="%22Linda+Civitello%22">Linda Civitello</searchLink> – Name: TypePub Label: Resource Type Group: TypPub Data: eBook. – Name: Subject Label: Subjects Group: Su Data: <searchLink fieldCode="DE" term="%22Baking+powder--Economic+aspects--United+States--History%22">Baking powder--Economic aspects--United States--History</searchLink><br /><searchLink fieldCode="DE" term="%22Baking+powder--United+States--History%22">Baking powder--United States--History</searchLink> – Name: SubjectBISAC Label: Categories Group: Su Data: <searchLink fieldCode="ZK" term="%22COOKING+%2F+General%22">COOKING / General</searchLink><br /><searchLink fieldCode="ZK" term="%22COOKING+%2F+History%22">COOKING / History</searchLink><br /><searchLink fieldCode="ZK" term="%22COOKING+%2F+Specific+Ingredients+%2F+General%22">COOKING / Specific Ingredients / General</searchLink><br /><searchLink fieldCode="ZK" term="%22HISTORY+%2F+United+States+%2F+19th+Century%22">HISTORY / United States / 19th Century</searchLink><br /><searchLink fieldCode="ZK" term="%22HISTORY+%2F+United+States+%2F+20th+Century%22">HISTORY / United States / 20th Century</searchLink><br /><searchLink fieldCode="ZK" term="%22TECHNOLOGY+%26+ENGINEERING+%2F+Food+Science+%2F+Chemistry+%26+Biotechnology%22">TECHNOLOGY & ENGINEERING / Food Science / Chemistry & Biotechnology</searchLink> |
| PLink | https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=nlebk&AN=1428853 |
| RecordInfo | BibRecord: BibEntity: Classifications: – Code: 338.4766468 Scheme: ddc Type: prePub Languages: – Code: eng Text: English Subjects: – SubjectFull: Baking powder--Economic aspects--United States--History Type: general – SubjectFull: Baking powder--United States--History Type: general Titles: – TitleFull: Baking Powder Wars : The Cutthroat Food Fight That Revolutionized Cooking Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Linda Civitello – PersonEntity: Name: NameFull: Linda Civitello IsPartOfRelationships: – BibEntity: Dates: – D: 01 M: 01 Type: published Y: 2017 – D: 02 M: 06 Type: profile Y: 2017 Identifiers: – Type: isbn-print Value: 9780252041082 – Type: isbn-print Value: 9780252082597 – Type: isbn-electronic Value: 9780252099632 Titles: – TitleFull: Baking Powder Wars : The Cutthroat Food Fight That Revolutionized Cooking Type: main |
| ResultId | 1 |