Tough Sell : Fighting the Media War in Iraq
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| Title: | Tough Sell : Fighting the Media War in Iraq |
|---|---|
| Description: | Like the War on Terror, the Media War rages on. More than ever, America's ability to fight and win against ISIS requires that we understand how best to communicate about war in the digital age. Tom Basile takes readers behind the scenes during his time as a civilian advisor in Iraq during the Iraq War, describing his mission and the struggle to communicate about the war as it became more deadly and less popular at home. The U.S.-led coalition wasn't merely engaged in a fight to build a more tolerant, participatory society against incredible odds. It was also in a constant clash with forces that influenced public perception about the mission. During those difficult years, it became clear that warfare was now, more than ever, a blend of policy, politics, and the business of journalism. Basile critiques the media's reporting and assesses the Bush administration's home-front communications strategy to argue that if policymakers fail to effectively articulate their strategy, manage their message, and counter misinformation, they will find themselves unable to execute that policy. That, Basile argues, places the United States at great risk. Tough Sell blends Basile's personal story with lessons from the media war in Iraq that can improve our ability to communicate about and prosecute the War on Terror. |
| Authors: | Tom Basile |
| Resource Type: | eBook. |
| Subjects: | War on Terrorism, 2001-2009--Personal narratives, War on Terrorism, 2001-2009, in mass media |
| Categories: | SOCIAL SCIENCE / Media Studies, HISTORY / Middle East / Iraq, POLITICAL SCIENCE / Political Process / Media & Internet |
| Database: | eBook Collection (EBSCOhost) |
| FullText | Links: – Type: ebook-pdf – Type: ebook-epub Text: Availability: 0 |
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| Items | – Name: Title Label: Title Group: Ti Data: Tough Sell : Fighting the Media War in Iraq – Name: Abstract Label: Description Group: Ab Data: Like the War on Terror, the Media War rages on. More than ever, America's ability to fight and win against ISIS requires that we understand how best to communicate about war in the digital age. Tom Basile takes readers behind the scenes during his time as a civilian advisor in Iraq during the Iraq War, describing his mission and the struggle to communicate about the war as it became more deadly and less popular at home. The U.S.-led coalition wasn't merely engaged in a fight to build a more tolerant, participatory society against incredible odds. It was also in a constant clash with forces that influenced public perception about the mission. During those difficult years, it became clear that warfare was now, more than ever, a blend of policy, politics, and the business of journalism. Basile critiques the media's reporting and assesses the Bush administration's home-front communications strategy to argue that if policymakers fail to effectively articulate their strategy, manage their message, and counter misinformation, they will find themselves unable to execute that policy. That, Basile argues, places the United States at great risk. Tough Sell blends Basile's personal story with lessons from the media war in Iraq that can improve our ability to communicate about and prosecute the War on Terror. – Name: Author Label: Authors Group: Au Data: <searchLink fieldCode="AR" term="%22Tom+Basile%22">Tom Basile</searchLink> – Name: TypePub Label: Resource Type Group: TypPub Data: eBook. – Name: Subject Label: Subjects Group: Su Data: <searchLink fieldCode="DE" term="%22War+on+Terrorism%2C+2001-2009--Personal+narratives%22">War on Terrorism, 2001-2009--Personal narratives</searchLink><br /><searchLink fieldCode="DE" term="%22War+on+Terrorism%2C+2001-2009%2C+in+mass+media%22">War on Terrorism, 2001-2009, in mass media</searchLink> – Name: SubjectBISAC Label: Categories Group: Su Data: <searchLink fieldCode="ZK" term="%22SOCIAL+SCIENCE+%2F+Media+Studies%22">SOCIAL SCIENCE / Media Studies</searchLink><br /><searchLink fieldCode="ZK" term="%22HISTORY+%2F+Middle+East+%2F+Iraq%22">HISTORY / Middle East / Iraq</searchLink><br /><searchLink fieldCode="ZK" term="%22POLITICAL+SCIENCE+%2F+Political+Process+%2F+Media+%26+Internet%22">POLITICAL SCIENCE / Political Process / Media & Internet</searchLink> |
| PLink | https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=nlebk&AN=1485630 |
| RecordInfo | BibRecord: BibEntity: Classifications: – Code: 956.704431 Scheme: ddc Type: prePub – Code: B Scheme: ddc Type: prePub Languages: – Code: eng Text: English Subjects: – SubjectFull: War on Terrorism, 2001-2009--Personal narratives Type: general – SubjectFull: War on Terrorism, 2001-2009, in mass media Type: general Titles: – TitleFull: Tough Sell : Fighting the Media War in Iraq Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Tom Basile – PersonEntity: Name: NameFull: Tom Basile IsPartOfRelationships: – BibEntity: Dates: – D: 01 M: 01 Type: published Y: 2017 – D: 01 M: 05 Type: profile Y: 2017 Identifiers: – Type: isbn-print Value: 9781612349008 – Type: isbn-electronic Value: 9781612349077 – Type: isbn-electronic Value: 9781612349091 Titles: – TitleFull: Tough Sell : Fighting the Media War in Iraq Type: main |
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