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A Century of Spin : How Public Relations Became the Cutting Edge of Corporate Power

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Title: A Century of Spin : How Public Relations Became the Cutting Edge of Corporate Power
Description: This book charts the relentless rise of the public relations industry and how it has transformed our society. Revealing the roots of the PR movement in the years leading up to the First World War, it shows how it became a key tool in the struggle to subordinate democracy to corporate rule. It is the first book to offer a history of the emergence of corporate propaganda on both sides of the Atlantic during the 20th century. The authors show how the origins of PR were always covertly political. Spin has been around for a long time and its anti-democratic potential is well known to all those who have made use of it. Based on extensive use of original archival material, the book presents a clear chronology of PR's development, culminating with a detailed examination of Gordon Brown and David Cameron's use of spin and how it relates to their connections with big business.
Authors: David Miller, William Dinan
Resource Type: eBook.
Subjects: Public relations and politics, Public relations--History, Public relations--Moral and ethical aspects, Spin doctors
Categories: SOCIAL SCIENCE / Media Studies
Database: eBook Collection (EBSCOhost)
FullText Links:
  – Type: ebook-epub
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  Availability: 0
Header DbId: nlebk
DbLabel: eBook Collection (EBSCOhost)
An: 1810842
RelevancyScore: 1012
AccessLevel: 6
PubType: eBook
PubTypeId: ebook
PreciseRelevancyScore: 1011.53295898438
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Items – Name: Title
  Label: Title
  Group: Ti
  Data: A Century of Spin : How Public Relations Became the Cutting Edge of Corporate Power
– Name: Abstract
  Label: Description
  Group: Ab
  Data: This book charts the relentless rise of the public relations industry and how it has transformed our society. Revealing the roots of the PR movement in the years leading up to the First World War, it shows how it became a key tool in the struggle to subordinate democracy to corporate rule. It is the first book to offer a history of the emergence of corporate propaganda on both sides of the Atlantic during the 20th century. The authors show how the origins of PR were always covertly political. Spin has been around for a long time and its anti-democratic potential is well known to all those who have made use of it. Based on extensive use of original archival material, the book presents a clear chronology of PR's development, culminating with a detailed examination of Gordon Brown and David Cameron's use of spin and how it relates to their connections with big business.
– Name: Author
  Label: Authors
  Group: Au
  Data: <searchLink fieldCode="AR" term="%22David+Miller%22">David Miller</searchLink><br /><searchLink fieldCode="AR" term="%22William+Dinan%22">William Dinan</searchLink>
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  Data: eBook.
– Name: Subject
  Label: Subjects
  Group: Su
  Data: <searchLink fieldCode="DE" term="%22Public+relations+and+politics%22">Public relations and politics</searchLink><br /><searchLink fieldCode="DE" term="%22Public+relations--History%22">Public relations--History</searchLink><br /><searchLink fieldCode="DE" term="%22Public+relations--Moral+and+ethical+aspects%22">Public relations--Moral and ethical aspects</searchLink><br /><searchLink fieldCode="DE" term="%22Spin+doctors%22">Spin doctors</searchLink>
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  Data: <searchLink fieldCode="ZK" term="%22SOCIAL+SCIENCE+%2F+Media+Studies%22">SOCIAL SCIENCE / Media Studies</searchLink>
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RecordInfo BibRecord:
  BibEntity:
    Classifications:
      – Code: 659.209
        Scheme: ddc
        Type: prePub
    Languages:
      – Code: eng
        Text: English
    Subjects:
      – SubjectFull: Public relations and politics
        Type: general
      – SubjectFull: Public relations--History
        Type: general
      – SubjectFull: Public relations--Moral and ethical aspects
        Type: general
      – SubjectFull: Spin doctors
        Type: general
    Titles:
      – TitleFull: A Century of Spin : How Public Relations Became the Cutting Edge of Corporate Power
        Type: main
  BibRelationships:
    HasContributorRelationships:
      – PersonEntity:
          Name:
            NameFull: David Miller
      – PersonEntity:
          Name:
            NameFull: William Dinan
      – PersonEntity:
          Name:
            NameFull: David Miller
      – PersonEntity:
          Name:
            NameFull: William Dinan
    IsPartOfRelationships:
      – BibEntity:
          Dates:
            – D: 01
              M: 01
              Type: published
              Y: 2007
            – D: 02
              M: 08
              Type: profile
              Y: 2018
          Identifiers:
            – Type: isbn-print
              Value: 9780745326887
            – Type: isbn-electronic
              Value: 9781783710737
          Titles:
            – TitleFull: A Century of Spin : How Public Relations Became the Cutting Edge of Corporate Power
              Type: main
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