The Adman’s Dilemma : From Barnum to Trump
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| Title: | The Adman’s Dilemma : From Barnum to Trump |
|---|---|
| Description: | The Adman's Dilemma is a cultural biography that explores the rise and fall of the advertising man as a figure who became effectively a licensed deceiver in the process of governing the lives of American consumers. Apparently this personage was caught up in a contradiction, both compelled to deceive yet supposed to tell the truth. It was this moral condition and its consequences that made the adman so interesting to critics, novelists, and eventually filmmakers. The biography tracks his saga from its origins in the exaggerated doings of P.T. Barnum, the emergence of a new profession in the 1920s, the heyday of the adman's influence during the post-WW2 era, the later rebranding of the adman as artist, until the apparent demise of the figure, symbolized by the triumph of that consummate huckster, Donald Trump. In The Adman's Dilemma, author Paul Rutherford explores how people inside and outside the advertising industry have understood the conflict between artifice and authenticity. The book employs a range of fictional and nonfictional sources, including memoirs, novels, movies, TV shows, websites, and museum exhibits to suggest how the adman embodied some of the strange realities of modernity. |
| Authors: | Paul Rutherford |
| Resource Type: | eBook. |
| Subjects: | Advertising in popular culture, Advertising executives--History, Advertising--Social aspects, Advertising--History |
| Categories: | SOCIAL SCIENCE / Media Studies, HISTORY / Modern / 20th Century / General, HISTORY / Modern / 21st Century, PERFORMING ARTS / Television / History & Criticism, LITERARY CRITICISM / Modern / General |
| Database: | eBook Collection (EBSCOhost) |
| FullText | Links: – Type: ebook-pdf – Type: ebook-epub Text: Availability: 0 |
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| Header | DbId: nlebk DbLabel: eBook Collection (EBSCOhost) An: 1885872 RelevancyScore: 1084 AccessLevel: 6 PubType: eBook PubTypeId: ebook PreciseRelevancyScore: 1083.55249023438 |
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| Items | – Name: Title Label: Title Group: Ti Data: The Adman’s Dilemma : From Barnum to Trump – Name: Abstract Label: Description Group: Ab Data: The Adman's Dilemma is a cultural biography that explores the rise and fall of the advertising man as a figure who became effectively a licensed deceiver in the process of governing the lives of American consumers. Apparently this personage was caught up in a contradiction, both compelled to deceive yet supposed to tell the truth. It was this moral condition and its consequences that made the adman so interesting to critics, novelists, and eventually filmmakers. The biography tracks his saga from its origins in the exaggerated doings of P.T. Barnum, the emergence of a new profession in the 1920s, the heyday of the adman's influence during the post-WW2 era, the later rebranding of the adman as artist, until the apparent demise of the figure, symbolized by the triumph of that consummate huckster, Donald Trump. In The Adman's Dilemma, author Paul Rutherford explores how people inside and outside the advertising industry have understood the conflict between artifice and authenticity. The book employs a range of fictional and nonfictional sources, including memoirs, novels, movies, TV shows, websites, and museum exhibits to suggest how the adman embodied some of the strange realities of modernity. – Name: Author Label: Authors Group: Au Data: <searchLink fieldCode="AR" term="%22Paul+Rutherford%22">Paul Rutherford</searchLink> – Name: TypePub Label: Resource Type Group: TypPub Data: eBook. – Name: Subject Label: Subjects Group: Su Data: <searchLink fieldCode="DE" term="%22Advertising+in+popular+culture%22">Advertising in popular culture</searchLink><br /><searchLink fieldCode="DE" term="%22Advertising+executives--History%22">Advertising executives--History</searchLink><br /><searchLink fieldCode="DE" term="%22Advertising--Social+aspects%22">Advertising--Social aspects</searchLink><br /><searchLink fieldCode="DE" term="%22Advertising--History%22">Advertising--History</searchLink> – Name: SubjectBISAC Label: Categories Group: Su Data: <searchLink fieldCode="ZK" term="%22SOCIAL+SCIENCE+%2F+Media+Studies%22">SOCIAL SCIENCE / Media Studies</searchLink><br /><searchLink fieldCode="ZK" term="%22HISTORY+%2F+Modern+%2F+20th+Century+%2F+General%22">HISTORY / Modern / 20th Century / General</searchLink><br /><searchLink fieldCode="ZK" term="%22HISTORY+%2F+Modern+%2F+21st+Century%22">HISTORY / Modern / 21st Century</searchLink><br /><searchLink fieldCode="ZK" term="%22PERFORMING+ARTS+%2F+Television+%2F+History+%26+Criticism%22">PERFORMING ARTS / Television / History & Criticism</searchLink><br /><searchLink fieldCode="ZK" term="%22LITERARY+CRITICISM+%2F+Modern+%2F+General%22">LITERARY CRITICISM / Modern / General</searchLink> |
| PLink | https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=nlebk&AN=1885872 |
| RecordInfo | BibRecord: BibEntity: Classifications: – Code: 659.1042 Scheme: ddc Type: prePub Languages: – Code: eng Text: English Subjects: – SubjectFull: Advertising in popular culture Type: general – SubjectFull: Advertising executives--History Type: general – SubjectFull: Advertising--Social aspects Type: general – SubjectFull: Advertising--History Type: general Titles: – TitleFull: The Adman’s Dilemma : From Barnum to Trump Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Paul Rutherford – PersonEntity: Name: NameFull: Paul Rutherford IsPartOfRelationships: – BibEntity: Dates: – D: 01 M: 01 Type: published Y: 2018 – D: 13 M: 09 Type: profile Y: 2018 Identifiers: – Type: isbn-print Value: 9781487522988 – Type: isbn-print Value: 9781487503901 – Type: isbn-electronic Value: 9781487519025 – Type: isbn-electronic Value: 9781487519032 Titles: – TitleFull: The Adman’s Dilemma : From Barnum to Trump Type: main |
| ResultId | 1 |
