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Written Communication across Cultures. A sociocognitive perspective on business genres.

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Title: Written Communication across Cultures. A sociocognitive perspective on business genres.
Description: Winner of ABC's award for Distinguished Publication for 2006This book explores effective written communication across cultures both theoretically and practically. Specifically it conceptualizes cross-cultural genre study and compares English and Chinese business writing collected from Australia, New Zealand and China. It is also one of those inspired by contrastive rhetoric but has contributed innovatively and uniquely by incorporating research findings from genre analysis, in particular, the sociocognitive genre perspective into this cross-cultural study. On the one hand, the endeavor represe.
Authors: ZHU, Yunxia
Resource Type: eBook.
Subjects: Written communication, Business communication, Intercultural communication, English language--Discourse analysis, Chinese language--Discourse analysis
Categories: LANGUAGE ARTS & DISCIPLINES / Literacy
Database: eBook Collection (EBSCOhost)
FullText Links:
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  Availability: 0
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PubType: eBook
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  Data: Written Communication across Cultures. A sociocognitive perspective on business genres.
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  Data: Winner of ABC's award for Distinguished Publication for 2006This book explores effective written communication across cultures both theoretically and practically. Specifically it conceptualizes cross-cultural genre study and compares English and Chinese business writing collected from Australia, New Zealand and China. It is also one of those inspired by contrastive rhetoric but has contributed innovatively and uniquely by incorporating research findings from genre analysis, in particular, the sociocognitive genre perspective into this cross-cultural study. On the one hand, the endeavor represe.
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  Data: <searchLink fieldCode="AR" term="%22ZHU%2C+Yunxia%22">ZHU, Yunxia</searchLink>
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  Data: <searchLink fieldCode="DE" term="%22Written+communication%22">Written communication</searchLink><br /><searchLink fieldCode="DE" term="%22Business+communication%22">Business communication</searchLink><br /><searchLink fieldCode="DE" term="%22Intercultural+communication%22">Intercultural communication</searchLink><br /><searchLink fieldCode="DE" term="%22English+language--Discourse+analysis%22">English language--Discourse analysis</searchLink><br /><searchLink fieldCode="DE" term="%22Chinese+language--Discourse+analysis%22">Chinese language--Discourse analysis</searchLink>
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RecordInfo BibRecord:
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      – Code: 302.2244
        Scheme: ddc
        Type: prePub
    Languages:
      – Code: eng
        Text: English
    Subjects:
      – SubjectFull: Written communication
        Type: general
      – SubjectFull: Business communication
        Type: general
      – SubjectFull: Intercultural communication
        Type: general
      – SubjectFull: English language--Discourse analysis
        Type: general
      – SubjectFull: Chinese language--Discourse analysis
        Type: general
    Titles:
      – TitleFull: Written Communication across Cultures. A sociocognitive perspective on business genres.
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          Name:
            NameFull: ZHU, Yunxia
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          Name:
            NameFull: ZHU, Yunxia
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          Dates:
            – D: 01
              M: 01
              Type: published
              Y: 2005
            – D: 04
              M: 02
              Type: profile
              Y: 2014
          Identifiers:
            – Type: isbn-print
              Value: 9789027253842
            – Type: isbn-electronic
              Value: 9789027294104
          Numbering:
            – Type: volume
              Value: 00141
          Titles:
            – TitleFull: Written Communication across Cultures. A sociocognitive perspective on business genres.
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