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Reaching and Responding to the Audience : Small Museum Toolkit, Book Four

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Title: Reaching and Responding to the Audience : Small Museum Toolkit, Book Four
Description: Museums exist to serve their audiences; however, the scope of this charge is constantly being challenged and changed. This book looks at new roles small museums have taken as they find ways to become irreplaceable members of the community, engaging with and advocating for their audience—from large-scale marketing and public relations efforts to welcome signs and entrances. Book Five encourages small museums to examine their audiences and make them comfortable, program to their needs and interests, and spread the word about the museum's good work. It also features several case studies of successful evaluation programs, sample press releases, accessibility checklists, visitor experience checklists and more.
Authors: Cinnamon Catlin-Legutko, Stacy Klingler
Resource Type: eBook.
Subjects: Museums, Communication in museums, Small museums--Public relations
Categories: BUSINESS & ECONOMICS / Museum Administration & Museology
Database: eBook Collection (EBSCOhost)
FullText Links:
  – Type: ebook-pdf
  – Type: ebook-epub
Text:
  Availability: 0
Header DbId: nlebk
DbLabel: eBook Collection (EBSCOhost)
An: 413303
RelevancyScore: 1038
AccessLevel: 6
PubType: eBook
PubTypeId: ebook
PreciseRelevancyScore: 1037.72192382813
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Items – Name: Title
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  Data: Reaching and Responding to the Audience : Small Museum Toolkit, Book Four
– Name: Abstract
  Label: Description
  Group: Ab
  Data: Museums exist to serve their audiences; however, the scope of this charge is constantly being challenged and changed. This book looks at new roles small museums have taken as they find ways to become irreplaceable members of the community, engaging with and advocating for their audience—from large-scale marketing and public relations efforts to welcome signs and entrances. Book Five encourages small museums to examine their audiences and make them comfortable, program to their needs and interests, and spread the word about the museum's good work. It also features several case studies of successful evaluation programs, sample press releases, accessibility checklists, visitor experience checklists and more.
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  Label: Authors
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  Data: <searchLink fieldCode="AR" term="%22Cinnamon+Catlin-Legutko%22">Cinnamon Catlin-Legutko</searchLink><br /><searchLink fieldCode="AR" term="%22Stacy+Klingler%22">Stacy Klingler</searchLink>
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  Data: <searchLink fieldCode="DE" term="%22Museums%22">Museums</searchLink><br /><searchLink fieldCode="DE" term="%22Communication+in+museums%22">Communication in museums</searchLink><br /><searchLink fieldCode="DE" term="%22Small+museums--Public+relations%22">Small museums--Public relations</searchLink>
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RecordInfo BibRecord:
  BibEntity:
    Classifications:
      – Code: 069.1
        Scheme: ddc
        Type: prePub
    Languages:
      – Code: eng
        Text: English
    Subjects:
      – SubjectFull: Museums
        Type: general
      – SubjectFull: Communication in museums
        Type: general
      – SubjectFull: Small museums--Public relations
        Type: general
    Titles:
      – TitleFull: Reaching and Responding to the Audience : Small Museum Toolkit, Book Four
        Type: main
  BibRelationships:
    HasContributorRelationships:
      – PersonEntity:
          Name:
            NameFull: Cinnamon Catlin-Legutko
      – PersonEntity:
          Name:
            NameFull: Stacy Klingler
      – PersonEntity:
          Name:
            NameFull: Cinnamon Catlin-Legutko
      – PersonEntity:
          Name:
            NameFull: Stacy Klingler
    IsPartOfRelationships:
      – BibEntity:
          Dates:
            – D: 01
              M: 01
              Type: published
              Y: 2011
            – D: 04
              M: 02
              Type: profile
              Y: 2014
          Identifiers:
            – Type: isbn-print
              Value: 9780759119512
            – Type: isbn-print
              Value: 9780759113381
            – Type: isbn-electronic
              Value: 9780759113459
            – Type: isbn-electronic
              Value: 9798216260257
          Numbering:
            – Type: volume
              Value: 00004
          Titles:
            – TitleFull: Reaching and Responding to the Audience : Small Museum Toolkit, Book Four
              Type: main
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