Transmedia Television : New Trends in Network Serial Production

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Title: Transmedia Television : New Trends in Network Serial Production
Description: Faced with what many were calling a dying medium, US network television producers became much more aggressive in seeking out alternative business and artistic models in the beginning of this century. Most significantly, many of these producers turned to the emerging field of transmedia (ancillary texts in comicbooks, novels and new media) as a way to bolster and support television products. In this book, the author examines four such programs (24, Alias, Heroes and Lost) and investigates how transmedia was incorporated into both the work and the art of network television production. Split into two complementary parts, the book first paints a picture of how transmedia producers were, or were not, incorporated into creative decision-making centers of these serialized programs. The second section explains how the presence of off-site transmedia texts begins to alter the very narrative construction of the on-air series themselves. Including interviews with the transmedia workers, this groundbreaking study extends the field of television studies into brand new areas, and brings a'dying medium'into the 21st Century.
Authors: M.J. Clarke
Resource Type: eBook.
Subjects: Convergence (Telecommunication), Television--Social aspects--United States, Television series--United States, Mass media, Television broadcasting--Social aspects--United States
Categories: PERFORMING ARTS / Television / History & Criticism, SOCIAL SCIENCE / Media Studies
Database: eBook Collection (EBSCOhost)
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  – Type: ebook-pdf
  – Type: ebook-epub
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  Availability: 0
Header DbId: nlebk
DbLabel: eBook Collection (EBSCOhost)
An: 512030
RelevancyScore: 1044
AccessLevel: 6
PubType: eBook
PubTypeId: ebook
PreciseRelevancyScore: 1044.26904296875
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  Data: Transmedia Television : New Trends in Network Serial Production
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  Data: Faced with what many were calling a dying medium, US network television producers became much more aggressive in seeking out alternative business and artistic models in the beginning of this century. Most significantly, many of these producers turned to the emerging field of transmedia (ancillary texts in comicbooks, novels and new media) as a way to bolster and support television products. In this book, the author examines four such programs (24, Alias, Heroes and Lost) and investigates how transmedia was incorporated into both the work and the art of network television production. Split into two complementary parts, the book first paints a picture of how transmedia producers were, or were not, incorporated into creative decision-making centers of these serialized programs. The second section explains how the presence of off-site transmedia texts begins to alter the very narrative construction of the on-air series themselves. Including interviews with the transmedia workers, this groundbreaking study extends the field of television studies into brand new areas, and brings a'dying medium'into the 21st Century.
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  Data: <searchLink fieldCode="AR" term="%22M%2EJ%2E+Clarke%22">M.J. Clarke</searchLink>
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  Data: <searchLink fieldCode="DE" term="%22Convergence+%28Telecommunication%29%22">Convergence (Telecommunication)</searchLink><br /><searchLink fieldCode="DE" term="%22Television--Social+aspects--United+States%22">Television--Social aspects--United States</searchLink><br /><searchLink fieldCode="DE" term="%22Television+series--United+States%22">Television series--United States</searchLink><br /><searchLink fieldCode="DE" term="%22Mass+media%22">Mass media</searchLink><br /><searchLink fieldCode="DE" term="%22Television+broadcasting--Social+aspects--United+States%22">Television broadcasting--Social aspects--United States</searchLink>
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RecordInfo BibRecord:
  BibEntity:
    Classifications:
      – Code: 791.450973
        Scheme: ddc
        Type: prePub
    Languages:
      – Code: eng
        Text: English
    Subjects:
      – SubjectFull: Convergence (Telecommunication)
        Type: general
      – SubjectFull: Television--Social aspects--United States
        Type: general
      – SubjectFull: Television series--United States
        Type: general
      – SubjectFull: Mass media
        Type: general
      – SubjectFull: Television broadcasting--Social aspects--United States
        Type: general
    Titles:
      – TitleFull: Transmedia Television : New Trends in Network Serial Production
        Type: main
  BibRelationships:
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      – PersonEntity:
          Name:
            NameFull: M.J. Clarke
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          Name:
            NameFull: M.J. Clarke
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          Dates:
            – D: 01
              M: 01
              Type: published
              Y: 2012
            – D: 04
              M: 02
              Type: profile
              Y: 2014
          Identifiers:
            – Type: isbn-print
              Value: 9781441165527
            – Type: isbn-electronic
              Value: 9781441144133
            – Type: isbn-electronic
              Value: 9781441190598
          Titles:
            – TitleFull: Transmedia Television : New Trends in Network Serial Production
              Type: main
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