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Buying and Selling Information: A Guide for Information Professionals and Salespeople to Build Mutual Success

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Title: Buying and Selling Information: A Guide for Information Professionals and Salespeople to Build Mutual Success
Description: Both sides of the negotiating table are represented in this practical and much-needed guide by Michael L. Gruenberg, a veteran of the electronic information field. With over 30 years selling information to libraries of all types and sizes, Gruenberg's time-tested tips, techniques, and strategies come together in a must-read guide for sales professionals and their library customers alike. The author's personal stories are geared to helping salespeople and librarians understand what the'other guy'is grappling with in order to achieve the best possible outcome for everyone. His hard-won insights and knowledge shed light on the importance of relationships, some harsh realities of the business world, and the'music'of the sales experience.
Authors: Michael L. Gruenberg
Resource Type: eBook.
Subjects: Selling, Information services--Purchasing, Negotiation in business, Acquisitions (Libraries), Online information services industry--Customer services, Information services industry--Customer services, Libraries and electronic publishing, Libraries and publishing
Categories: LANGUAGE ARTS & DISCIPLINES / Library & Information Science / General
Database: eBook Collection (EBSCOhost)
FullText Links:
  – Type: ebook-pdf
  – Type: ebook-epub
Text:
  Availability: 0
Header DbId: nlebk
DbLabel: eBook Collection (EBSCOhost)
An: 748500
RelevancyScore: 1057
AccessLevel: 6
PubType: eBook
PubTypeId: ebook
PreciseRelevancyScore: 1057.36352539063
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  Data: Both sides of the negotiating table are represented in this practical and much-needed guide by Michael L. Gruenberg, a veteran of the electronic information field. With over 30 years selling information to libraries of all types and sizes, Gruenberg's time-tested tips, techniques, and strategies come together in a must-read guide for sales professionals and their library customers alike. The author's personal stories are geared to helping salespeople and librarians understand what the'other guy'is grappling with in order to achieve the best possible outcome for everyone. His hard-won insights and knowledge shed light on the importance of relationships, some harsh realities of the business world, and the'music'of the sales experience.
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RecordInfo BibRecord:
  BibEntity:
    Classifications:
      – Code: 025.040688
        Scheme: ddc
        Type: prePub
    Languages:
      – Code: eng
        Text: English
    Subjects:
      – SubjectFull: Selling
        Type: general
      – SubjectFull: Information services--Purchasing
        Type: general
      – SubjectFull: Negotiation in business
        Type: general
      – SubjectFull: Acquisitions (Libraries)
        Type: general
      – SubjectFull: Online information services industry--Customer services
        Type: general
      – SubjectFull: Information services industry--Customer services
        Type: general
      – SubjectFull: Libraries and electronic publishing
        Type: general
      – SubjectFull: Libraries and publishing
        Type: general
    Titles:
      – TitleFull: Buying and Selling Information: A Guide for Information Professionals and Salespeople to Build Mutual Success
        Type: main
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          Name:
            NameFull: Michael L. Gruenberg
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            NameFull: Michael L. Gruenberg
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          Dates:
            – D: 01
              M: 01
              Type: published
              Y: 2014
            – D: 24
              M: 04
              Type: profile
              Y: 2014
          Identifiers:
            – Type: isbn-print
              Value: 9781573874786
            – Type: isbn-electronic
              Value: 9781573877237
            – Type: isbn-electronic
              Value: 9781573877244
          Titles:
            – TitleFull: Buying and Selling Information: A Guide for Information Professionals and Salespeople to Build Mutual Success
              Type: main
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