APA (7th ed.) Citation

II, G. C. B. (2012). Marketing Scales Handbook: A Compilation of Multi-Item Measures for Consumer Behavior & Advertising Research, Volume 6.

Chicago Style (17th ed.) Citation

II, Gordon C. Bruner. Marketing Scales Handbook: A Compilation of Multi-Item Measures for Consumer Behavior & Advertising Research, Volume 6. 2012.

MLA (9th ed.) Citation

II, Gordon C. Bruner. Marketing Scales Handbook: A Compilation of Multi-Item Measures for Consumer Behavior & Advertising Research, Volume 6. 2012.

Warning: These citations may not always be 100% accurate.