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Marketing Little Cigars and Cigarillos: Advertising, Price, and Associations With Neighborhood Demographics.

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Title: Marketing Little Cigars and Cigarillos: Advertising, Price, and Associations With Neighborhood Demographics.
Authors: Cantrell, Jennifer (AUTHOR), Kreslake, Jennifer M. (AUTHOR), Ganz, Ollie (AUTHOR), Pearson, Jennifer L. (AUTHOR), Vallone, Donna (AUTHOR), Anesetti-Rothermel, Andrew (AUTHOR), Haijun Xiao (AUTHOR), Kirchner, Thomas R. (AUTHOR)
Source: American Journal of Public Health. Oct2013, Vol. 103 Issue 10, p1902-1909. 8p.
Subjects: Advertising, Black people, Confidence intervals, Statistical correlation, Dose-response relationship in biochemistry, Epidemiology, Geographic information systems, Maps, Public health surveillance, Regression analysis, Research funding, Sales personnel, Tobacco, User charges, Data analysis, Environmental exposure, Residential patterns, Socioeconomic factors, Descriptive statistics
Geographic Terms: Washington (D.C.)
Abstract: Objectives. We have documented little cigar and cigarillo (LCC) availability, advertising, and price in the point-of-sale environment and examined associations with neighborhood demographics. Methods. We used a multimodal real-time surveillance system to survey LCCs in 750 licensed tobacco retail outlets that sold tobacco products in Washington, DC. Using multivariate models, we examined the odds of LCC availability, the number of storefront exterior advertisements, and the price per cigarillo for Black & Mild packs in relation to neighborhood demographics. Results. The odds of LCC availability and price per cigarillo decreased significantly in nearly a dose-response manner with each quartile increase in proportion of African Americans. Prices were also lower in some young adult neighborhoods. Having a higher proportion of African American and young adult residents was associated with more exterior LCC advertising. Conclusions. Higher availability of LCCs in African American communities and lower prices and greater outdoor advertising in minority and young adult neighborhoods may establish environmental triggers to smoke among groups susceptible to initiation, addiction, and long-term negative health consequences. [ABSTRACT FROM AUTHOR]
Copyright of American Journal of Public Health is the property of American Public Health Association and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
Database: Psychology and Behavioral Sciences Collection
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  Data: Marketing Little Cigars and Cigarillos: Advertising, Price, and Associations With Neighborhood Demographics.
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  Data: <searchLink fieldCode="AR" term="%22Cantrell%2C+Jennifer%22">Cantrell, Jennifer</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Kreslake%2C+Jennifer+M%2E%22">Kreslake, Jennifer M.</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Ganz%2C+Ollie%22">Ganz, Ollie</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Pearson%2C+Jennifer+L%2E%22">Pearson, Jennifer L.</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Vallone%2C+Donna%22">Vallone, Donna</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Anesetti-Rothermel%2C+Andrew%22">Anesetti-Rothermel, Andrew</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Haijun+Xiao%22">Haijun Xiao</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Kirchner%2C+Thomas+R%2E%22">Kirchner, Thomas R.</searchLink> (AUTHOR)
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  Data: <searchLink fieldCode="JN" term="%22American+Journal+of+Public+Health%22">American Journal of Public Health</searchLink>. Oct2013, Vol. 103 Issue 10, p1902-1909. 8p.
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  Data: <searchLink fieldCode="DE" term="%22Advertising%22">Advertising</searchLink><br /><searchLink fieldCode="DE" term="%22Black+people%22">Black people</searchLink><br /><searchLink fieldCode="DE" term="%22Confidence+intervals%22">Confidence intervals</searchLink><br /><searchLink fieldCode="DE" term="%22Statistical+correlation%22">Statistical correlation</searchLink><br /><searchLink fieldCode="DE" term="%22Dose-response+relationship+in+biochemistry%22">Dose-response relationship in biochemistry</searchLink><br /><searchLink fieldCode="DE" term="%22Epidemiology%22">Epidemiology</searchLink><br /><searchLink fieldCode="DE" term="%22Geographic+information+systems%22">Geographic information systems</searchLink><br /><searchLink fieldCode="DE" term="%22Maps%22">Maps</searchLink><br /><searchLink fieldCode="DE" term="%22Public+health+surveillance%22">Public health surveillance</searchLink><br /><searchLink fieldCode="DE" term="%22Regression+analysis%22">Regression analysis</searchLink><br /><searchLink fieldCode="DE" term="%22Research+funding%22">Research funding</searchLink><br /><searchLink fieldCode="DE" term="%22Sales+personnel%22">Sales personnel</searchLink><br /><searchLink fieldCode="DE" term="%22Tobacco%22">Tobacco</searchLink><br /><searchLink fieldCode="DE" term="%22User+charges%22">User charges</searchLink><br /><searchLink fieldCode="DE" term="%22Data+analysis%22">Data analysis</searchLink><br /><searchLink fieldCode="DE" term="%22Environmental+exposure%22">Environmental exposure</searchLink><br /><searchLink fieldCode="DE" term="%22Residential+patterns%22">Residential patterns</searchLink><br /><searchLink fieldCode="DE" term="%22Socioeconomic+factors%22">Socioeconomic factors</searchLink><br /><searchLink fieldCode="DE" term="%22Descriptive+statistics%22">Descriptive statistics</searchLink>
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  Data: <searchLink fieldCode="DE" term="%22Washington+%28D%2EC%2E%29%22">Washington (D.C.)</searchLink>
– Name: Abstract
  Label: Abstract
  Group: Ab
  Data: Objectives. We have documented little cigar and cigarillo (LCC) availability, advertising, and price in the point-of-sale environment and examined associations with neighborhood demographics. Methods. We used a multimodal real-time surveillance system to survey LCCs in 750 licensed tobacco retail outlets that sold tobacco products in Washington, DC. Using multivariate models, we examined the odds of LCC availability, the number of storefront exterior advertisements, and the price per cigarillo for Black & Mild packs in relation to neighborhood demographics. Results. The odds of LCC availability and price per cigarillo decreased significantly in nearly a dose-response manner with each quartile increase in proportion of African Americans. Prices were also lower in some young adult neighborhoods. Having a higher proportion of African American and young adult residents was associated with more exterior LCC advertising. Conclusions. Higher availability of LCCs in African American communities and lower prices and greater outdoor advertising in minority and young adult neighborhoods may establish environmental triggers to smoke among groups susceptible to initiation, addiction, and long-term negative health consequences. [ABSTRACT FROM AUTHOR]
– Name: AbstractSuppliedCopyright
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  Data: <i>Copyright of American Journal of Public Health is the property of American Public Health Association and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.)
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      – Type: doi
        Value: 10.2105/AJPH.2013.301362
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      – Code: eng
        Text: English
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      – SubjectFull: Advertising
        Type: general
      – SubjectFull: Black people
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      – SubjectFull: Confidence intervals
        Type: general
      – SubjectFull: Statistical correlation
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      – SubjectFull: Dose-response relationship in biochemistry
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      – SubjectFull: Epidemiology
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      – SubjectFull: Washington (D.C.)
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