The Journal of Consumer Behaviour's first 20 years.
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| Title: | The Journal of Consumer Behaviour's first 20 years. |
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| Authors: | Eastman, Jacqueline K. (AUTHOR), Muncy, James A. (AUTHOR), Jain, Varsha (AUTHOR), Iyer, Rajesh (AUTHOR) |
| Source: | Journal of Consumer Behaviour. Sep/Oct2023, Vol. 22 Issue 5, p1282-1295. 14p. |
| Subjects: | Consumer behavior, Wall Street Journal, The (Newspaper), Decision making, Periodical publishing |
| Abstract: | We analyzed and compared the Journal of Consumer Behaviour content in its first 20 years of publication. Articles were categorized into seven topics (Internal Factors, External Factors, Decision Process, Social Issues, Internet, Managerial Issues, and Research Methods) with subtopics. Authorship, citations based on Google Scholar, geographic representation of authors, and methodologies employed across the first 20 years were also explored. The results are discussed in terms of their implications for the journal and consumer behaviour. This analysis provides suggestions for future research to be published by the Journal of Consumer Behaviour. [ABSTRACT FROM AUTHOR] |
| Copyright of Journal of Consumer Behaviour is the property of Wiley-Blackwell and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.) | |
| Database: | Psychology and Behavioral Sciences Collection |
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| Abstract: | We analyzed and compared the Journal of Consumer Behaviour content in its first 20 years of publication. Articles were categorized into seven topics (Internal Factors, External Factors, Decision Process, Social Issues, Internet, Managerial Issues, and Research Methods) with subtopics. Authorship, citations based on Google Scholar, geographic representation of authors, and methodologies employed across the first 20 years were also explored. The results are discussed in terms of their implications for the journal and consumer behaviour. This analysis provides suggestions for future research to be published by the Journal of Consumer Behaviour. [ABSTRACT FROM AUTHOR] |
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| ISSN: | 14720817 |
| DOI: | 10.1002/cb.2206 |
