Making Sense of Heuristic Choice in Nonpartisan Elections: Evidence from South Korea.
Saved in:
| Title: | Making Sense of Heuristic Choice in Nonpartisan Elections: Evidence from South Korea. |
|---|---|
| Authors: | Kang, Woo Chang (AUTHOR), Song, B. K. (AUTHOR) |
| Source: | Political Behavior. Sep2024, Vol. 46 Issue 3, p1865-1886. 22p. |
| Subjects: | Partisanship, Elections, Incumbency (Public officers), Heuristic, School superintendents, Ballots |
| Abstract: | Heuristics are used to compensate for the limitations of human cognitive capacities. However, little is known about how voters decide what cue to use when multiple cues are available. Exploiting the institutional features of elections for the nonpartisan position of superintendent of education in South Korea, we demonstrate that voters may choose an "ecologically rational" heuristic in a given context, taking into account the trade-off between the cognitive costs and the accuracy of inference associated with different cues. Our analysis shows that the three cues—ballot order, partisan color, and ideology —are commonly used in the absence of party labels, and their relative importance varies with the electoral context. In areas with large school-age populations and in races without an incumbent, contexts where the demand for information is conceivably high, the importance of the partisan color cue increases. We further present individual-level evidence suggesting that voters with higher levels of political sophistication and interest rely more on the ideology cue. [ABSTRACT FROM AUTHOR] |
| Copyright of Political Behavior is the property of Springer Nature and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.) | |
| Database: | Psychology and Behavioral Sciences Collection |
|
Full text is not displayed to guests.
Login for full access.
|
|
| FullText | Links: – Type: pdflink Text: Availability: 1 |
|---|---|
| Header | DbId: pbh DbLabel: Psychology and Behavioral Sciences Collection An: 179635595 AccessLevel: 6 PubType: Academic Journal PubTypeId: academicJournal PreciseRelevancyScore: 0 |
| IllustrationInfo | |
| Items | – Name: Title Label: Title Group: Ti Data: Making Sense of Heuristic Choice in Nonpartisan Elections: Evidence from South Korea. – Name: Author Label: Authors Group: Au Data: <searchLink fieldCode="AR" term="%22Kang%2C+Woo+Chang%22">Kang, Woo Chang</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Song%2C+B%2E+K%2E%22">Song, B. K.</searchLink> (AUTHOR) – Name: TitleSource Label: Source Group: Src Data: <searchLink fieldCode="JN" term="%22Political+Behavior%22">Political Behavior</searchLink>. Sep2024, Vol. 46 Issue 3, p1865-1886. 22p. – Name: Subject Label: Subjects Group: Su Data: <searchLink fieldCode="DE" term="%22Partisanship%22">Partisanship</searchLink><br /><searchLink fieldCode="DE" term="%22Elections%22">Elections</searchLink><br /><searchLink fieldCode="DE" term="%22Incumbency+%28Public+officers%29%22">Incumbency (Public officers)</searchLink><br /><searchLink fieldCode="DE" term="%22Heuristic%22">Heuristic</searchLink><br /><searchLink fieldCode="DE" term="%22School+superintendents%22">School superintendents</searchLink><br /><searchLink fieldCode="DE" term="%22Ballots%22">Ballots</searchLink> – Name: Abstract Label: Abstract Group: Ab Data: Heuristics are used to compensate for the limitations of human cognitive capacities. However, little is known about how voters decide what cue to use when multiple cues are available. Exploiting the institutional features of elections for the nonpartisan position of superintendent of education in South Korea, we demonstrate that voters may choose an "ecologically rational" heuristic in a given context, taking into account the trade-off between the cognitive costs and the accuracy of inference associated with different cues. Our analysis shows that the three cues—ballot order, partisan color, and ideology —are commonly used in the absence of party labels, and their relative importance varies with the electoral context. In areas with large school-age populations and in races without an incumbent, contexts where the demand for information is conceivably high, the importance of the partisan color cue increases. We further present individual-level evidence suggesting that voters with higher levels of political sophistication and interest rely more on the ideology cue. [ABSTRACT FROM AUTHOR] – Name: AbstractSuppliedCopyright Label: Group: Ab Data: <i>Copyright of Political Behavior is the property of Springer Nature and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.) |
| PLink | https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=pbh&AN=179635595 |
| RecordInfo | BibRecord: BibEntity: Identifiers: – Type: doi Value: 10.1007/s11109-023-09899-2 Languages: – Code: eng Text: English PhysicalDescription: Pagination: PageCount: 22 StartPage: 1865 Subjects: – SubjectFull: Partisanship Type: general – SubjectFull: Elections Type: general – SubjectFull: Incumbency (Public officers) Type: general – SubjectFull: Heuristic Type: general – SubjectFull: School superintendents Type: general – SubjectFull: Ballots Type: general Titles: – TitleFull: Making Sense of Heuristic Choice in Nonpartisan Elections: Evidence from South Korea. Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Kang, Woo Chang – PersonEntity: Name: NameFull: Song, B. K. IsPartOfRelationships: – BibEntity: Dates: – D: 01 M: 09 Text: Sep2024 Type: published Y: 2024 Identifiers: – Type: issn-print Value: 01909320 Numbering: – Type: volume Value: 46 – Type: issue Value: 3 Titles: – TitleFull: Political Behavior Type: main |
| ResultId | 1 |