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Cooking Classes as Destination Image Contribution: A Serious Leisure Perspective.

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Title: Cooking Classes as Destination Image Contribution: A Serious Leisure Perspective.
Authors: Marine-Roig, Estela (AUTHOR), Lin, Min-Pei (AUTHOR), Llonch-Molina, Nayra (AUTHOR)
Source: Leisure Sciences. 2025, Vol. 47 Issue 8, p1908-1929. 22p.
Subjects: Food tourism, Cooking schools, Reward (Psychology), Leisure, Place marketing, Satisfaction, Mixed methods research, Qualitative research
Geographic Terms: Catalonia (Spain)
Abstract: Gastronomy tourism is of great interest to scholars due to its valuable contribution to destination images. Most studies use quantitative methodology, although mixed-method research provides more valuable insights. This study proposes two complementary theoretical models based on the online gastronomic image and a mixed methodological framework to measure the impact of serious leisure gastronomic activities on the destination image, through the participants' satisfaction and loyalty. The proposed models are applied to all online travel reviews in English (N = 4536) about cooking classes in two regions –Taiwan and Catalonia– of similar area and political system but different gastronomic cultures. The quantitative analysis shows that the cooking classes in both regions are highly appreciated. Qualitative findings indicate that the price of this serious leisure activity is affordable and show that participants reap social rewards through positive social interactions and personal rewards from three facets: activity settings, instructor attributes, and participant learning. [ABSTRACT FROM AUTHOR]
Copyright of Leisure Sciences is the property of Taylor & Francis Ltd and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
Database: Psychology and Behavioral Sciences Collection
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  Label: Title
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  Data: Cooking Classes as Destination Image Contribution: A Serious Leisure Perspective.
– Name: Author
  Label: Authors
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  Data: <searchLink fieldCode="AR" term="%22Marine-Roig%2C+Estela%22">Marine-Roig, Estela</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Lin%2C+Min-Pei%22">Lin, Min-Pei</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Llonch-Molina%2C+Nayra%22">Llonch-Molina, Nayra</searchLink> (AUTHOR)
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  Data: <searchLink fieldCode="JN" term="%22Leisure+Sciences%22">Leisure Sciences</searchLink>. 2025, Vol. 47 Issue 8, p1908-1929. 22p.
– Name: Subject
  Label: Subjects
  Group: Su
  Data: <searchLink fieldCode="DE" term="%22Food+tourism%22">Food tourism</searchLink><br /><searchLink fieldCode="DE" term="%22Cooking+schools%22">Cooking schools</searchLink><br /><searchLink fieldCode="DE" term="%22Reward+%28Psychology%29%22">Reward (Psychology)</searchLink><br /><searchLink fieldCode="DE" term="%22Leisure%22">Leisure</searchLink><br /><searchLink fieldCode="DE" term="%22Place+marketing%22">Place marketing</searchLink><br /><searchLink fieldCode="DE" term="%22Satisfaction%22">Satisfaction</searchLink><br /><searchLink fieldCode="DE" term="%22Mixed+methods+research%22">Mixed methods research</searchLink><br /><searchLink fieldCode="DE" term="%22Qualitative+research%22">Qualitative research</searchLink>
– Name: SubjectGeographic
  Label: Geographic Terms
  Group: Su
  Data: <searchLink fieldCode="DE" term="%22Catalonia+%28Spain%29%22">Catalonia (Spain)</searchLink>
– Name: Abstract
  Label: Abstract
  Group: Ab
  Data: Gastronomy tourism is of great interest to scholars due to its valuable contribution to destination images. Most studies use quantitative methodology, although mixed-method research provides more valuable insights. This study proposes two complementary theoretical models based on the online gastronomic image and a mixed methodological framework to measure the impact of serious leisure gastronomic activities on the destination image, through the participants' satisfaction and loyalty. The proposed models are applied to all online travel reviews in English (N = 4536) about cooking classes in two regions –Taiwan and Catalonia– of similar area and political system but different gastronomic cultures. The quantitative analysis shows that the cooking classes in both regions are highly appreciated. Qualitative findings indicate that the price of this serious leisure activity is affordable and show that participants reap social rewards through positive social interactions and personal rewards from three facets: activity settings, instructor attributes, and participant learning. [ABSTRACT FROM AUTHOR]
– Name: AbstractSuppliedCopyright
  Label:
  Group: Ab
  Data: <i>Copyright of Leisure Sciences is the property of Taylor & Francis Ltd and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.)
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=pbh&AN=188232361
RecordInfo BibRecord:
  BibEntity:
    Identifiers:
      – Type: doi
        Value: 10.1080/01490400.2023.2253806
    Languages:
      – Code: eng
        Text: English
    PhysicalDescription:
      Pagination:
        PageCount: 22
        StartPage: 1908
    Subjects:
      – SubjectFull: Food tourism
        Type: general
      – SubjectFull: Cooking schools
        Type: general
      – SubjectFull: Reward (Psychology)
        Type: general
      – SubjectFull: Leisure
        Type: general
      – SubjectFull: Place marketing
        Type: general
      – SubjectFull: Satisfaction
        Type: general
      – SubjectFull: Mixed methods research
        Type: general
      – SubjectFull: Qualitative research
        Type: general
      – SubjectFull: Catalonia (Spain)
        Type: general
    Titles:
      – TitleFull: Cooking Classes as Destination Image Contribution: A Serious Leisure Perspective.
        Type: main
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          Name:
            NameFull: Marine-Roig, Estela
      – PersonEntity:
          Name:
            NameFull: Lin, Min-Pei
      – PersonEntity:
          Name:
            NameFull: Llonch-Molina, Nayra
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            – D: 01
              M: 12
              Text: 2025
              Type: published
              Y: 2025
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              Value: 01490400
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              Value: 47
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              Value: 8
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            – TitleFull: Leisure Sciences
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