Language Cues and Perceptions of Nationalism.

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Title: Language Cues and Perceptions of Nationalism.
Authors: O'Brochta, William (AUTHOR), Cunha Silva, Patrick (AUTHOR)
Source: Political Behavior. Dec2025, Vol. 47 Issue 4, p1687-1710. 24p.
Subjects: Nationalism, Political communication, Serbian language, National emblems, Linguistic context
Geographic Terms: Serbia
Abstract: How do people respond to symbols related to nationalism, and does having political context matter? We argue that nationalist symbols influence perceptions when in a political context. Leveraging that the Serbian language can be rendered in Cyrillic and Latin, and Cyrillic is associated with nationalism, we examine the use of linguistic symbols in Serbia. Using social media data, we demonstrate that politicians employ Cyrillic to discuss topics traditionally associated with nationalism. Then, based on a pre-registered survey experiment, we show that exposure to Cyrillic absent political context does not alter nationalist attitudes but that respondents exposed to a politician's message in Cyrillic viewed that politician as more nationalist. Our findings speak to the power of nationalist symbols, demonstrating that said symbols are powerful even when associated with subtle, language-based manipulations. Moreover, they have broad implications for how politicians signal their political beliefs, including how they work to associate themselves with everyday symbols. [ABSTRACT FROM AUTHOR]
Copyright of Political Behavior is the property of Springer Nature and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
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  Data: Language Cues and Perceptions of Nationalism.
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  Data: <searchLink fieldCode="DE" term="%22Nationalism%22">Nationalism</searchLink><br /><searchLink fieldCode="DE" term="%22Political+communication%22">Political communication</searchLink><br /><searchLink fieldCode="DE" term="%22Serbian+language%22">Serbian language</searchLink><br /><searchLink fieldCode="DE" term="%22National+emblems%22">National emblems</searchLink><br /><searchLink fieldCode="DE" term="%22Linguistic+context%22">Linguistic context</searchLink>
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  Data: How do people respond to symbols related to nationalism, and does having political context matter? We argue that nationalist symbols influence perceptions when in a political context. Leveraging that the Serbian language can be rendered in Cyrillic and Latin, and Cyrillic is associated with nationalism, we examine the use of linguistic symbols in Serbia. Using social media data, we demonstrate that politicians employ Cyrillic to discuss topics traditionally associated with nationalism. Then, based on a pre-registered survey experiment, we show that exposure to Cyrillic absent political context does not alter nationalist attitudes but that respondents exposed to a politician's message in Cyrillic viewed that politician as more nationalist. Our findings speak to the power of nationalist symbols, demonstrating that said symbols are powerful even when associated with subtle, language-based manipulations. Moreover, they have broad implications for how politicians signal their political beliefs, including how they work to associate themselves with everyday symbols. [ABSTRACT FROM AUTHOR]
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  Data: <i>Copyright of Political Behavior is the property of Springer Nature and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.)
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        Value: 10.1007/s11109-025-10008-8
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        Text: English
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        PageCount: 24
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    Subjects:
      – SubjectFull: Nationalism
        Type: general
      – SubjectFull: Political communication
        Type: general
      – SubjectFull: Serbian language
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      – SubjectFull: National emblems
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      – SubjectFull: Linguistic context
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      – SubjectFull: Serbia
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      – TitleFull: Language Cues and Perceptions of Nationalism.
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              Text: Dec2025
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