Alcohol-related social media content and alcohol consumption: Alcohol-related posting and drinker stereotypes as mediators.

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Title: Alcohol-related social media content and alcohol consumption: Alcohol-related posting and drinker stereotypes as mediators.
Authors: Jia, Wufan (AUTHOR), Lee, Hye Eun (AUTHOR)
Source: Social Behavior & Personality: an international journal. Mar2026, Vol. 54 Issue 3, p1-9. 9p.
Subjects: Social media, Drinking behavior, Social influence, Cross-sectional method, Alcohol drinking, Social processes
Abstract: Studies have suggested that exposure to alcohol-related content influences drinking behavior through its impact on alcohol-related cognition. In this study we investigated whether exposure to alcohol-related content presented on social media influences alcohol consumption by stimulating viewers to post alcohol-related content. Using a dataset (N = 203) from a cross-sectional survey conducted in the United States, we assessed respondents' alcohol-related posting, drinker stereotypes, and alcohol consumption. The results showed that exposure to alcohol-related content on social media was positively associated with posting alcohol-related content. Further, posting alcohol-related content was positively associated with positive drinker stereotypes, which were positively associated with alcohol consumption. These findings contribute to understanding of the influence of social media on alcohol consumption, and provide insight into strategies to limit alcohol consumption. [ABSTRACT FROM AUTHOR]
Copyright of Social Behavior & Personality: an international journal is the property of Scientific Journal Publishers Limited and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
Database: Psychology and Behavioral Sciences Collection
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  Label: Title
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  Data: Alcohol-related social media content and alcohol consumption: Alcohol-related posting and drinker stereotypes as mediators.
– Name: Author
  Label: Authors
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  Data: <searchLink fieldCode="AR" term="%22Jia%2C+Wufan%22">Jia, Wufan</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Lee%2C+Hye+Eun%22">Lee, Hye Eun</searchLink> (AUTHOR)
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  Data: <searchLink fieldCode="JN" term="%22Social+Behavior+%26+Personality%3A+an+international+journal%22">Social Behavior & Personality: an international journal</searchLink>. Mar2026, Vol. 54 Issue 3, p1-9. 9p.
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  Data: <searchLink fieldCode="DE" term="%22Social+media%22">Social media</searchLink><br /><searchLink fieldCode="DE" term="%22Drinking+behavior%22">Drinking behavior</searchLink><br /><searchLink fieldCode="DE" term="%22Social+influence%22">Social influence</searchLink><br /><searchLink fieldCode="DE" term="%22Cross-sectional+method%22">Cross-sectional method</searchLink><br /><searchLink fieldCode="DE" term="%22Alcohol+drinking%22">Alcohol drinking</searchLink><br /><searchLink fieldCode="DE" term="%22Social+processes%22">Social processes</searchLink>
– Name: Abstract
  Label: Abstract
  Group: Ab
  Data: Studies have suggested that exposure to alcohol-related content influences drinking behavior through its impact on alcohol-related cognition. In this study we investigated whether exposure to alcohol-related content presented on social media influences alcohol consumption by stimulating viewers to post alcohol-related content. Using a dataset (N = 203) from a cross-sectional survey conducted in the United States, we assessed respondents' alcohol-related posting, drinker stereotypes, and alcohol consumption. The results showed that exposure to alcohol-related content on social media was positively associated with posting alcohol-related content. Further, posting alcohol-related content was positively associated with positive drinker stereotypes, which were positively associated with alcohol consumption. These findings contribute to understanding of the influence of social media on alcohol consumption, and provide insight into strategies to limit alcohol consumption. [ABSTRACT FROM AUTHOR]
– Name: AbstractSuppliedCopyright
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  Group: Ab
  Data: <i>Copyright of Social Behavior & Personality: an international journal is the property of Scientific Journal Publishers Limited and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.)
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RecordInfo BibRecord:
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      – Type: doi
        Value: 10.2224/sbp.15435
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      – Code: eng
        Text: English
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        PageCount: 9
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    Subjects:
      – SubjectFull: Social media
        Type: general
      – SubjectFull: Drinking behavior
        Type: general
      – SubjectFull: Social influence
        Type: general
      – SubjectFull: Cross-sectional method
        Type: general
      – SubjectFull: Alcohol drinking
        Type: general
      – SubjectFull: Social processes
        Type: general
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      – TitleFull: Alcohol-related social media content and alcohol consumption: Alcohol-related posting and drinker stereotypes as mediators.
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              Text: Mar2026
              Type: published
              Y: 2026
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              Value: 54
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            – TitleFull: Social Behavior & Personality: an international journal
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