Mixed signals of status: luxury consumption shapes competence and warmth impressions through different routes.

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Title: Mixed signals of status: luxury consumption shapes competence and warmth impressions through different routes.
Authors: Liu, Bingjie (AUTHOR), Wang, Yan (AUTHOR), Dai, Jiaying (AUTHOR), Liu, Lin (AUTHOR)
Source: Journal of Social Psychology. 2026, Vol. 166 Issue 3, p295-315. 21p.
Subjects: Social status, Social perception, Motivation (Psychology), Luxuries, Social interaction
Abstract: Individuals engage in luxury consumption to signal status and realize the benefits of higher status. Research on how observers explain luxury consumption is limited. In Study 1 within a social interaction context and Study 2 within a social media context, luxury consumption increases perceived competence and reduces perceived warmth. Perceived status mediates the effect of luxury consumption on increased competence perception. Study 3 compares the effects of mere wealth and wealth plus luxury. Luxury consumption further reduces perceived warmth, with no effect on perceived competence. Study 4 shows that inference of status signaling motive drives the decreased warmth impression of luxury consumers. In sum, luxury consumption increases competence perception through perceived status, whereas it reduces warmth perception through status signaling motive inference. [ABSTRACT FROM AUTHOR]
Copyright of Journal of Social Psychology is the property of Taylor & Francis Ltd and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
Database: Psychology and Behavioral Sciences Collection
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  Label: Title
  Group: Ti
  Data: Mixed signals of status: luxury consumption shapes competence and warmth impressions through different routes.
– Name: Author
  Label: Authors
  Group: Au
  Data: <searchLink fieldCode="AR" term="%22Liu%2C+Bingjie%22">Liu, Bingjie</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Wang%2C+Yan%22">Wang, Yan</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Dai%2C+Jiaying%22">Dai, Jiaying</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Liu%2C+Lin%22">Liu, Lin</searchLink> (AUTHOR)
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  Data: <searchLink fieldCode="JN" term="%22Journal+of+Social+Psychology%22">Journal of Social Psychology</searchLink>. 2026, Vol. 166 Issue 3, p295-315. 21p.
– Name: Subject
  Label: Subjects
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  Data: <searchLink fieldCode="DE" term="%22Social+status%22">Social status</searchLink><br /><searchLink fieldCode="DE" term="%22Social+perception%22">Social perception</searchLink><br /><searchLink fieldCode="DE" term="%22Motivation+%28Psychology%29%22">Motivation (Psychology)</searchLink><br /><searchLink fieldCode="DE" term="%22Luxuries%22">Luxuries</searchLink><br /><searchLink fieldCode="DE" term="%22Social+interaction%22">Social interaction</searchLink>
– Name: Abstract
  Label: Abstract
  Group: Ab
  Data: Individuals engage in luxury consumption to signal status and realize the benefits of higher status. Research on how observers explain luxury consumption is limited. In Study 1 within a social interaction context and Study 2 within a social media context, luxury consumption increases perceived competence and reduces perceived warmth. Perceived status mediates the effect of luxury consumption on increased competence perception. Study 3 compares the effects of mere wealth and wealth plus luxury. Luxury consumption further reduces perceived warmth, with no effect on perceived competence. Study 4 shows that inference of status signaling motive drives the decreased warmth impression of luxury consumers. In sum, luxury consumption increases competence perception through perceived status, whereas it reduces warmth perception through status signaling motive inference. [ABSTRACT FROM AUTHOR]
– Name: AbstractSuppliedCopyright
  Label:
  Group: Ab
  Data: <i>Copyright of Journal of Social Psychology is the property of Taylor & Francis Ltd and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.)
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RecordInfo BibRecord:
  BibEntity:
    Identifiers:
      – Type: doi
        Value: 10.1080/00224545.2025.2464741
    Languages:
      – Code: eng
        Text: English
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        PageCount: 21
        StartPage: 295
    Subjects:
      – SubjectFull: Social status
        Type: general
      – SubjectFull: Social perception
        Type: general
      – SubjectFull: Motivation (Psychology)
        Type: general
      – SubjectFull: Luxuries
        Type: general
      – SubjectFull: Social interaction
        Type: general
    Titles:
      – TitleFull: Mixed signals of status: luxury consumption shapes competence and warmth impressions through different routes.
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            NameFull: Liu, Bingjie
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            NameFull: Wang, Yan
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            NameFull: Dai, Jiaying
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            NameFull: Liu, Lin
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          Dates:
            – D: 01
              M: 05
              Text: 2026
              Type: published
              Y: 2026
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              Value: 166
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