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‘Just Thinking:’ Attitude Development, Public Opinion, and Political Representation.

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Title: ‘Just Thinking:’ Attitude Development, Public Opinion, and Political Representation.
Authors: Turgeon, Mathieu
Source: Political Behavior. Sep2009, Vol. 31 Issue 3, p353-378. 26p. 4 Charts, 5 Graphs.
Subjects: Public opinion, Representative government, Attitude research, Democracy, Public opinion polls
Geographic Terms: Brazil, United States
Abstract: The role of public opinion polls in electoral democracy is undeniable because, for good or for bad, they affect, in part, the kinds of laws and policies elected officials enact. But the voices measured in polls are not perfectly representative of their populations of interest. More precisely, polls generally sing with a more “knowledgeable” accent than those they represent because of the greater tendency of the less knowledgeable to remain silent. This distortion, however, can be palliated by providing conditions more propitious to attitude development. By relying on survey-experiments conducted in Brazil and in the U.S., I present evidence that inducing people to think more carefully before answering attitude questions reduces substantially the likelihood of the less knowledgeable, which compose most of the Brazilian and American populations, to express a nonopinion response. Thus providing people with greater opportunity to think about politics—something most of them do not do very frequently—makes for more representative measures of public opinion. But the analyses also suggest that increased thought induces greater uncertainty or ambivalence among the most knowledgeable. As a whole, this paper improves our understanding on how people come to develop political attitudes and on the conditions that lead to greater attitude uncertainty or ambivalence. It also carries important lessons and implications for survey design more generally. [ABSTRACT FROM AUTHOR]
Copyright of Political Behavior is the property of Springer Nature and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
Database: Psychology and Behavioral Sciences Collection
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  Data: The role of public opinion polls in electoral democracy is undeniable because, for good or for bad, they affect, in part, the kinds of laws and policies elected officials enact. But the voices measured in polls are not perfectly representative of their populations of interest. More precisely, polls generally sing with a more “knowledgeable” accent than those they represent because of the greater tendency of the less knowledgeable to remain silent. This distortion, however, can be palliated by providing conditions more propitious to attitude development. By relying on survey-experiments conducted in Brazil and in the U.S., I present evidence that inducing people to think more carefully before answering attitude questions reduces substantially the likelihood of the less knowledgeable, which compose most of the Brazilian and American populations, to express a nonopinion response. Thus providing people with greater opportunity to think about politics—something most of them do not do very frequently—makes for more representative measures of public opinion. But the analyses also suggest that increased thought induces greater uncertainty or ambivalence among the most knowledgeable. As a whole, this paper improves our understanding on how people come to develop political attitudes and on the conditions that lead to greater attitude uncertainty or ambivalence. It also carries important lessons and implications for survey design more generally. [ABSTRACT FROM AUTHOR]
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  Data: <i>Copyright of Political Behavior is the property of Springer Nature and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.)
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