Tracking Generation Y: A Contemporary Sport Consumer Profile.

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Bibliographic Details
Title:	Tracking Generation Y: A Contemporary Sport Consumer Profile.
Authors:	Stevens, Julie¹, Lathrop, Anna¹, Bradish, Cheri¹
Source:	Journal of Sport Management. Jul2005, Vol. 19 Issue 3, p254.
Database:	SPORTDiscus with Full Text

Description
ISSN:	08884773
DOI:	10.1123/jsm.19.3.254