Does He Make a Difference? Analyzing the Role of Men Athletes in the Framing of Elite Women CrossFit Athletes in Sportswear Retailers' Marketing Materials.

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Bibliographic Details
Title: Does He Make a Difference? Analyzing the Role of Men Athletes in the Framing of Elite Women CrossFit Athletes in Sportswear Retailers' Marketing Materials.
Authors: Gibson, Alexandra1 (AUTHOR), Geurin, Andrea N.2 (AUTHOR) a.n.geurin@lboro.ac.uk
Source: International Journal of Sport Communication. Dec2024, Vol. 17 Issue 4, p390-399.
Database: SPORTDiscus with Full Text
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Description
ISSN:19363915
DOI:10.1123/ijsc.2024-0122