Tiwari, A. A., & Murthy, V. (2025). Symbolic Interactionism and the Metamorphosis of Sports Brands: Indian Premier League's Journey From Niche to Mass Cool. Journal of Sport Management, 39(1), 54. https://doi.org/10.1123/jsm.2024-0029
Chicago Style (17th ed.) CitationTiwari, Amit Anand, and Venkatesha Murthy. "Symbolic Interactionism and the Metamorphosis of Sports Brands: Indian Premier League's Journey From Niche to Mass Cool." Journal of Sport Management 39, no. 1 (2025): 54. https://doi.org/10.1123/jsm.2024-0029.
MLA (9th ed.) CitationTiwari, Amit Anand, and Venkatesha Murthy. "Symbolic Interactionism and the Metamorphosis of Sports Brands: Indian Premier League's Journey From Niche to Mass Cool." Journal of Sport Management, vol. 39, no. 1, 2025, p. 54, https://doi.org/10.1123/jsm.2024-0029.