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Social Media Activity and Ticket Pricing: The Impact of Likes on the Major League Baseball Secondary Ticket Market.

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Title: Social Media Activity and Ticket Pricing: The Impact of Likes on the Major League Baseball Secondary Ticket Market.
Authors: Lee, Yo Han1 (AUTHOR) y1lee@odu.edu, Jung, Hoyoon2 (AUTHOR), Hyun, Moonsup3 (AUTHOR), Paek, Bomin4 (AUTHOR)
Source: International Journal of Sport Communication. Dec2025, Vol. 18 Issue 4, p425-433.
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An: 189681747
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PubType: Academic Journal
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  Data: Social Media Activity and Ticket Pricing: The Impact of Likes on the Major League Baseball Secondary Ticket Market.
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  Data: <searchLink fieldCode="AR" term="%22Lee%2C+Yo+Han%22">Lee, Yo Han</searchLink><relatesTo>1</relatesTo> (AUTHOR)<i> y1lee@odu.edu</i><br /><searchLink fieldCode="AR" term="%22Jung%2C+Hoyoon%22">Jung, Hoyoon</searchLink><relatesTo>2</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Hyun%2C+Moonsup%22">Hyun, Moonsup</searchLink><relatesTo>3</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Paek%2C+Bomin%22">Paek, Bomin</searchLink><relatesTo>4</relatesTo> (AUTHOR)
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  Data: <searchLink fieldCode="JN" term="%22International+Journal+of+Sport+Communication%22">International Journal of Sport Communication</searchLink>. Dec2025, Vol. 18 Issue 4, p425-433.
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RecordInfo BibRecord:
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    Identifiers:
      – Type: doi
        Value: 10.1123/ijsc.2025-0073
    Languages:
      – Text: English
    PhysicalDescription:
      Pagination:
        PageCount: 9
        StartPage: 425
    Titles:
      – TitleFull: Social Media Activity and Ticket Pricing: The Impact of Likes on the Major League Baseball Secondary Ticket Market.
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            NameFull: Lee, Yo Han
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            NameFull: Jung, Hoyoon
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            NameFull: Hyun, Moonsup
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            NameFull: Paek, Bomin
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            – D: 01
              M: 12
              Text: Dec2025
              Type: published
              Y: 2025
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              Value: 18
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              Value: 4
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            – TitleFull: International Journal of Sport Communication
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